As part of our quick fire questions series – or QFQs – we spoke to Ryan Gannon, founder and CEO of Scouty about growing up in the creator economy, connecting spaces with creators and launching in Los Angeles.
06.04.2023
Last month’s eagerly awaited Budget delivered by Chancellor Jeremy Hunt had many welcome announcements and commitments from a slight improvement in R&D tax credits to additional funding for quantum computing and AI. It was particularly positive to see a big focus on getting ‘Britain back to work’, with a £2B investment committed to provide support for disabled people (at a time when nearly 1 in 5 working adults in the UK report having a disability) and £70M set aside to get the over-50s back into employment.
06.04.2023
Running marketing campaigns remotely can be challenging for any startup, especially in the early stages when resources and budgets are limited. Moreover, few companies have escaped the need to run marketing campaigns remotely over the past few years, and they have had to rush to change their promotional channels and communication methods or reinvent the way they handle their workflows.
05.04.2023
Adrienne Little, cofounder, creative ventures firm, And Rising, shares her advice on why founders’ self-care is paramount for success, given the vast majority of startups fail and those leading their companies have often suffered from mental health issues.
04.04.2023
The phrase “Build it and they will come” is a total myth. To attract customers and scale your startup, you need great marketing – and great marketing boils down to creating a message that resonates with your audience.
29.03.2023
As part of our quick fire questions series – or QFQs – we spoke to Hamed Silatani, cofounder and CEO of Uptime Labs about using AI to recreate realistic IT system failures, chain link logic and the importance of hiring people that are better than yourself.
29.03.2023
My journey to running a business and becoming a CEO was accidental. At 20, I was forced to stop chasing the rugby dream due to a few serious injuries - I had to quickly carve a new path where I could channel my ambition and work ethic. This took me first into recruitment, then to various businesses including eBay where I worked alongside pioneers in the rise of eCommerce. Not long after, I found myself in the high-octane throes of a VC-backed Silicon Valley startup and ultimately founded Detected in the middle of 2020.
28.03.2023
We all know that people buy from people, so if you want to win customers you need to put yourself out there. But what if the very thought of stepping into the limelight causes a crash of confidence? Or even fills you with dread? Well, firstly, you’re not alone! And secondly, it IS possible to feel better about it – and even enjoy it. Promise.
27.03.2023
There was once a man who worked in the corporate world. Although he was very successful, he was fed up with his job. He hated the company culture, the long hours and the long daily commute So, one day he decided to become an entrepreneur and set up his own business. After a couple of years of consistent hard work, his business began to succeed. However, his personal life did not. His marriage began to fail, and he got divorce. This ruined him financially and so he had to start his business over again.
27.03.2023
Building a startup is always about dealing with the unknown because you can never be sure if your startup will make it. However, as the recession is looming over, the rules of the game have drastically changed, and striving businesses must tackle an even bigger uncertainty.
24.03.2023
Foundational PR knowledge, especially media relations, has been kept opaque for a long time. It’s allowed a layer of ambiguity to be drawn over the media landscape in a way that has only benefited PR professionals. This opacity has meant that startups now typically default to using external agencies that charge them high rates and fail to provide transparent ROI metrics, leaving founders wondering whether PR is really worth it. In short, PR has become a black box, and it shouldn’t be.
23.03.2023
As part of our quick fire questions series - QFQs - we spoke to Elliot Garreffa, Co-founder of Oasiis Insights about web3, leveraging the power of wallet data and creating personalised campaigns for web3 customers which increases engagement, sales & AoV.
23.03.2023
Foundational PR knowledge, especially media relations, has been kept opaque for a long time. It’s allowed a layer of ambiguity to be drawn over the media landscape in a way that has only benefited PR professionals. This opacity has meant that startups now typically default to using external agencies that charge them high rates and fail to provide transparent ROI metrics, leaving founders wondering whether PR is really worth it. In short, PR has become a black box, and it shouldn’t be.
23.03.2023
Many companies approach customer satisfaction incorrectly. In nearly every market, businesses prioritise profits, and by doing so miss out on valuable opportunities to either a) provide excellent experiences customers will remember or b) rectify bad experiences they won’t forget.
21.03.2023