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Meet Baboodle, flexible baby equipment rental for UK parents
As part of our quick founder questions series - or QFQs - we spoke to Katie Hanton, cofounder of Baboodle about the benefits of renting vs buying, reducing the waste associated with babies and the power of word of mouth growth.
Portfolio by " Katie Hanton
19.12.2023
Meet Baboodle, flexible baby equipment rental for UK parents
Planning tomorrow: VC and Startup predictions for 2024
Ethics, Regulation, AI, Climate... VC and startups share their most exciting predictions for the year 2024, filled with promises and new challenges.
Opinion by " Maddyness UK
18.12.2023
Planning tomorrow: VC and Startup predictions for 2024
The small business guide to managing customer conversations and increasing sales
Conversations have always been at the very centre of business. As markets have evolved and the entire landscape of communication has changed, the importance of maintaining a line of conversation between your brand and your audience has remained a stable constant.
Tools by " Daniel Groves
15.12.2023
The small business guide to managing customer conversations and increasing sales
Meet the Lord looking to make the UK a science & technology superpower
Lord Dominic Johnson has spent his career starting and investing in tech businesses. Now, as Minister of State in the UK Government’s Department for Business and Trade, he’s looking to secure the UK’s status as a global tech leader
News by " Maddyness, with the British Embassy in Paris
14.12.2023
Meet the Lord looking to make the UK a science & technology superpower
Mastering the Hybrid Work Model: Strategies for Success
The landscape of work has evolved significantly over the past years. This year witnessed a puzzling decision from some CEOs who mandated their employees to return to the office, only to face the repercussions of dissatisfaction, refusal, and resignations from their workforce.
Opinion by " Elena Beloshapkova
13.12.2023
Elena Beloshapkova
How are the UK’s unicorns faring in 2023?
The UK remains the third biggest unicorn nest globally, after the US and China. So how are its new members and current crop navigating the current market?
Decoding by " Maddyness, with the British Embassy in Paris
12.12.2023
How are the UK’s unicorns faring in 2023?
New venue, new ambition, the Maddy Keynote returns on March 28, 2024
The 8th edition of the Maddy Keynote will take place on March 28, 2024, at the Palais Brongniart, Paris with the theme "Transformation(s)." The day will be filled with a rich program designed to inform and build the economy of the future.
News by " Maddyness UK
12.12.2023
Businesses must take a human-centric approach to AI development
We stand at the precipice of an artificial intelligence revolution that promises not only to reshape business and society but also to enhance our lives in unprecedented ways. From finance to manufacturing to healthcare, AI's integration across industries automates routine tasks, generates valuable insights from data, and enhances decision-making. However, this powerful technology risks causing more harm than good without a human-centric approach to AI implementation.
Opinion by " Mark Minevich
12.12.2023
Happiness Company: Research reveals flexibility and tech will help SMEs win in 2024
New research from Slack reveals that boosting productivity with technology and combating remote work challenges will be top priority for SMEs next year.
Portfolio by " Paul Ferretti
11.12.2023
Chris Mills
Why is everyone now learning how to become a personal trainer?
About twenty years ago, something weird happened: being a personal trainer became sexy. The switch was unexpected. These professionals went from glorified plimsoll-wearing PE teachers for adults to some of the most desirable people on Earth.
Opinion by " Maddyness, with The Fitness Group
11.12.2023
Why is everyone now learning how to become a personal trainer?
4 Misconceptions early-stage tech startups have about branding, and what's actually true
Unveiling the intricacies of these concepts can open doors to your startup success. Branding often takes a backseat for early-stage technology startups. In the beginning, nascent companies have a myriad of other priorities to tackle, leaving little time to delve into the intricacies of colour palettes and logo design.
Tools by " Svetlana Stotskaya
09.12.2023
4 Misconceptions early-stage tech startups have about branding, and what's actually true
How to scale during a recession, advice from Cody Candee, Founder & CEO of Bounce
The global pandemic, the Ukraine war, soaring interest rates and plummeting stocks, we’ve seen it all in the last 24 months. Many businesses, and those in the travel and tourism industry in particular, faced unprecedented challenges. How does any company, let alone a young startup, survive this? With a bit of hindsight, here are some of our key learnings to overcome the hurdles and uncertainties of the current global economy.
Portfolio by " Cody Candee
08.12.2023
How to scale during a recession, advice from Cody Candee, Founder & CEO of Bounce
Trusting in Tomorrow: Gen Z’s digital confidence required across the board, business report shows
Further digital education may be required to instil Gen Z’s level of technology confidence throughout the business, as latest findings reveal that business leaders’ confidence in technology is declining with age.
News by " Paul Ferretti
08.12.2023
How tech companies can repair brand trust amid mass layoffs
As LinkedIn recently announced plans to layoff more than 600 employees, our attention is again drawn to, what seems to be, a never-ending stream of layoffs within the tech industry.
Portfolio by " Mike Maynard
07.12.2023
Mike Maynard

Maddyness Factory

The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.