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New Product Development (NPD) is a crucial driver of innovation and growth, helping companies remain competitive and adapt to changing consumer demands. From increasing market share to driving profitability, the role of NPD in business success is clear. At the same time, the importance of sustainability in business has become increasingly urgent as the climate crisis gains pace.
26.11.2024
We interact with brilliant design every day, often without even realising it. From the sleek storage solutions in our homes, to the bicycles we ride and the software that powers our work, great design quietly shapes how we move through the world.
Opinion by
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Didier Sibellas
19.11.2024
Nothing could have prepared me for this moment. Here. Right now, writing a "hear me out" piece about Belgium, of all places. But here we are. Now say Ghent five times fast, and hear me out. Ghent does not look anything like “Belgium's answer to Silicon Valley.” It’s not a valley, granted. Far less self-driving cars. And, thankfully, fewer quarter zip vests. Yet here I am, marking my fourth new beginning in the past decade– following Barcelona, Amsterdam, and most recently, Berlin.
14.11.2024
After decades working in brand strategy and consulting, I’ll admit that training as an electrician doesn't seem like the most obvious way to add new strings to my bow.
Portfolio by
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Toby Mortleman
09.11.2024
Alongside its launch in the UK and after raising its first million in crowdfunding, Enky, the FaaS (furniture-as-a-service) startup, which aims to make furniture consumption more circular and eco-friendly, is launching a new fundraising round with its community.
News by
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Maddyness, with Enky
07.11.2024
Are you an entrepreneur facing challenges in managing finances? 90% of the startups fail within their first year because of poor financial management. As an entrepreneur, you must know how important it is to have some savings to fall back on in a crisis. You must have heard all about budgeting, paying off debt, and negotiating costs in business school.
02.11.2024
G6 Networks is elevating blockchain technology by integrating its positive advantages and features into our daily life, making the technology useful and beneficial for everyday users.
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Maddyness UK
30.10.2024
One of the fundamental requirements for growing a business is a willingness to change. But this requirement has become even more acute over the past years. We are currently in the biggest election year in history, with more voters than ever heading to the polls across the globe.
Opinion by
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Nick Horan
30.10.2024
Innovation is by its very nature risky. It means creating something new, something different, and stepping into the unknown. Successful innovations can look obvious or logical in hindsight - of course inventing vacuum cleaners without a paper bag, as Dyson did, was going to be popular - but at the time success was far from guaranteed.
Decoding by
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Graham Ruddick
28.10.2024
Have you seen those green (sometimes blue or black) little boards inside your favourite gadgets? Yes, they are printed circuit boards (PCBs). Without them, there would be no magic happening–and it’s a thin line between magic and really good technology.
News by
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George Mathew
19.10.2024
As we move further into an era of technological advancement, our approach to website hosting is shifting in profound ways. The traditional model of centralised hosting, which has been the standard for years, is now facing competition from decentralised hosting.
05.10.2024
Effective communication is more than just a soft skill—it's a critical driver of revenue and success. Whether you're a startup founder, a sales executive, or a customer service representative, your ability to communicate clearly, persuasively, and empathetically can make or break your business relationships and, ultimately, your bottom line.
Tools by
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George Mathew
05.10.2024
Wales’ star is rising in the world of technology, with Cardiff driving much of its momentum. Here’s the lowdown on what Cardiff has to offer entrepreneurs
In partnership with British Embassy in Paris
02.10.2024
Java development teams have a choice between offshore, nearshore, and onshore when deciding where to locate developers. Each model has distinct pros and cons to consider regarding communication, collaboration, cost, access to talent, and more.
Tools by
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George Mathew
19.09.2024
Maddyness Factory
The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.
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