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Maddy101
The worst reason to take on a cofounder is to add legitimacy. Starting a business is one of the easiest things you’ll ever do. You can literally do it right now. Dust off an idea that’s been in the back of your mind and start making world-conquering plans. Congratulations. You’re a startup founder.
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Joe Procopio
03.08.2021
You can’t start a business without a lot of money. The question no one ever answers is: How much? So let’s talk about that. Whether you’re bootstrapping or raising capital, these are the numbers you need to hit.
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Joe Procopio
27.07.2021
What do prospects want the most? They want you to make their time worthwhile. They need return on time invested before even thinking about return on investment. Better to investigate in advance to see if there is a fire and save everyone’s time rather than jumping straight into the merry dance of demos, POCs, and more. And who is better at investigating and deliberating than the famous or infamous Sherlock Holmes.
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Caroline Franczia
23.07.2021
Listen, I’m not your boss. I’m not trying to bludgeon you with a motivational hammer. I’m coming to you as your friend. And I’m telling you the same things I had to tell myself not too long ago. It’s time to get back to work.
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Joe Procopio
20.07.2021
In the Walt Disney motion picture Million Dollar Arm, based on a true story, two young Indians, Rinku Singh and Dinesh Patel are discovered by a sports agent named J.B Bernstein who wondered, while watching TV passively, what would happen if someone brought a cricket player into Major League Baseball?
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Caroline Franczia
09.07.2021
Let me ask you a quick hypothetical. If you could fire off an email to 1,000 people who might be interested in your product or service, how many of them would convert and buy?
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Joe Procopio
06.07.2021
Your initial fundraise should be treated and run similarly to any good sales process. Utilising both your personal and professional network, you can begin to fill the middle of your funnel quite quickly with warm leads. For the top of the funnel and colder leads, a good old fashioned outbound strategy will help you qualify investor leads and build momentum for your round.
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Maddyness UK
23.06.2021
When my startup signed its first subscription customer, it was a good day. When my startup signed its 100th subscriber, it was a better day. But then I started thinking, now what?
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Joe Procopio
22.06.2021
Building strong and lasting revenue should come from a strong foundation built with your customer, an investment that they make in your vision, and a common understanding shared at the highest executive level. You are committing to take your customers further than any of their traditional vendors. To do that, you must look further than the product, beyond the solution and harness the beauty of the story telling to craft a never ending story with your clients.
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Caroline Franczia
18.06.2021
If you've decided it's time to open up the business you've wanted since high school, there's probably just one thing stopping you, the money. Most people will tell you to stop worrying and apply for a loan. But you should know it's not that easy. The procedure of applying for a loan is complicated and unpredictable and often ends with your request getting denied.
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Kelly Richards
11.06.2021
A founder has a great idea, a startup develops a great product, but how do you know if there is an actual market for it? How do you know that you have a disruptive product or service that can also generate revenue simultaneously?
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Caroline Franczia
04.06.2021
There’s no worse feeling for an entrepreneur than pushing a brilliant idea all the way though execution and then launching that new product or feature to dead silence. But oddly enough, we entrepreneurs tend to do this a lot. In fact, I just did it again myself. Even after building over a dozen startups over a couple decades, I still dive right into this trap headfirst.
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Joe Procopio
01.06.2021
A lot of advisor-type people will tell an entrepreneur that their startup is either investable or it isn’t, with no middle ground. Experience has taught me that there is always middle ground when it comes to seeking investment.
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Joe Procopio
25.05.2021
If you find that you’re going nowhere fast, it might just be your own fault. The day I took control of my future was the day I started saying no. I remember it vividly, because it was scary as hell.
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Joe Procopio
18.05.2021
Maddyness Factory
The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.
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