Ubamarket was created by Will Broome following a particularly frustrating trip to the supermarket, way back in 2012. He refused to accept that the retail world couldn’t be dramatically improved and set about developing a new in-store experience, crucially from the customers’ perspective. Ubamarket uses unique and inventive technology to produce a quicker, easier and more personalised shopping experience, whilst simultaneously helping stores to attract more customers, reduce overheads and increase basket sizes. Since his epiphany in Aisle Nine, Will has gathered together a team of the finest system architects, designers, developers, POS specialists and retailers to create an app that’s as simple for stores to implement as it is for customers to use. Welcome to the Retail Revolution.