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The four people who will tell you how to build a successful product
And the four people you shouldn’t be listening to. Is your product building itself? It should be. The longer I’ve been an entrepreneur, the more I believe in the self-perpetuating success of a product and a startup. Yes, there’s still a lot of hard work to be done. Yes, you need experience to make critical decisions. Yes, external factors can take a company down at any given moment.
Tools par " Joe Procopio
24.11.2020
How startups go from cool new thing to must have product
If you want customers, focus on useful over flash. I just launched the most boring MVP of my career. Admittedly, it was boring on purpose, but even I was shocked at how vanilla the results were. It’s OK though, because even though the MVP was dull as shit, it was also useful as hell. At this early stage, useful is all I care about.
Tools par " Joe Procopio
22.11.2020
Want to start a business during COVID-19? Here's a pandemic-proof plan
Starting a business is perhaps on everyone's bucket list. The pure limitless opportunity, control, and sense of freedom that the idea embodies make the prospect so attractive. Of course, the promise of financial abundance, too, sweetens the deal. But with the world still reeling from the effects of COVID-19, is starting a business still as attractive an option as it used to be?
Tools par " Maddyness
20.11.2020
What does true startup disruption look like?
What does Blockbuster Video have to do with the concept of startup disruption in the 2020s? Disruption is one of those startup terms that I hate even though I love what it means. The term gets tossed around too often, used out of context, and casually stamped on ideas that aren’t as disruptive as they are just… stupid.
Tools par " Joe Procopio
17.11.2020
Self-care, working smart, and picking your battles - key tips for startup success
The unrelenting dedication of entrepreneurs and founders is often glorified, not to mention coveted. Burning the midnight oil, living for their passion, letting nothing stand in their way - it’s a dream that calls out to millions of people every year. War Paint For Men founder Danny Gray shares his personal experiences to help founders on their journey.
Tools par " Maddyness, with HSBC Private Banking
16.11.2020
The search for Europe’s best technology scale-ups begins!
The UK’s Department for International Trade (DIT) launched the first ever European edition of its celebrated startups programme, the Tech Rocketship Awards.
Tools par " Maddyness
13.11.2020
Lockdown lovin’: Interview with Sanjay Panchal, founder of elate
“We met on Tinder” is no longer the mark of shame it once was, but online dating isn’t easy. In fact, it’s a veritable obstacle course. Maddyness spoke to Sanjay Panchal about his new, anti-ghosting dating app.
Tools par " Sanjay Panchal
13.11.2020
Netflix for beauty: Interview with Nidhima Kohli, CEO Beauty Matching Engine
Beauty Matching Engine uses AI to help businesses show their customers exactly what they should buy next. Building on expertise developed through her first (B2C) business, My Beauty Matches, Nidhima Kohli founded it to improve customer journey and increase conversion in the beauty industry.
Tools par " Nidhima Kohli
11.11.2020
Everybody touch road, NOTWICS Connecting People November edition
This month sees the latest NOTWICS Connecting People showcase with 6 of the best startups from a variety of verticals, some Early Stage, others Scale-Ups. All are looking to raise funding and are either SEIS / EIS assured, or both. The founders are presenting their business via video so you can experience them at your own convenience wherever you are.
Tools par " Maddyness
10.11.2020
Why successful entrepreneurs reject great product ideas
“Hey! I’ve got this really great idea for you.” It’s those two words at the end of that sentence — “for you” — for your company, for your product, for your business. Those two words can spark a mighty cringe in anyone who has ever built something.
Tools par " Joe Procopio
10.11.2020
Stress in the workplace is a real problem. Let's deal with it
It's Stress Awareness Week, so Maddyness got in touch with Mridula Pore, CEO of Peppy. Peppy is combatting stress in the workplace by allowing businesses to provide their employees with healthcare and wellbeing support via smartphone.
Tools par " Mridula Pore
04.11.2020
Virtual Christmas Parties: 6 tips for office festivities this year
With lockdown 2.0 commencing this Thursday, it seems highly unlikely the office Christmas party (as we know it) will be happening this year.
Tools par " Maddyness
03.11.2020
What playing Call of Duty taught me about entrepreneurship
I am not a gamer. Unless you count way too many hours playing 2048 as gaming, then I am. But really, I’m not. So I apologise in advance for making up my own lingo and not knowing all the hacks and rules. Gamers, stay with me, this is going to be worth it despite lack of COD skills (I am only at level 46).
Tools par " Magdalena Bibik
03.11.2020
How startups negotiate with giants and win
In business, your leverage in negotiations is directly proportional to your size. When you’re a startup, you’re freaking tiny. So how do you get a big deal done without giving away the company?
Tools par " Joe Procopio
03.11.2020

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