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Four ways startups protect their ideas. Competitive protection is more than just keeping secrets and filing for patents
If you build a great product or service, but one that can potentially be copied, how do you protect it? That question came in through my channels last week with no context and no background information. Thankfully, with 20+ years experience building companies on sweat and intellectual property, I don’t need either.
Tools by " Joe Procopio
16.03.2021
Four ways startups protect their ideas. Competitive protection is more than just keeping secrets and filing for patents
Startup coaching: How startups get suckered
A legitimate business coach can be a windfall, a bad one can wreck your company. I’ve never been a fan of coaching in the business sense, but I understand it.
Tools by " Joe Procopio
09.03.2021
22 female founders, VCs and leaders share their top tips for aspiring female entrepreneurs
The twists and turns that come with the quest to become a successful female entrepreneur can be unpredictable, confusing and immense hard work, but the potential fruits of such labour keeps the drive alive.
Tools by " Kirstie Pickering
LISTEN TO THE ARTICLE
08.03.2021
Beyond HERizons launches inaugural cohort to tackle gender investment gap
The #MaddyFeed International Women's Day round-up
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look at the progress and setbacks along the way to gender equality in tech.
Tools by " Maddyness
08.03.2021
The #MaddyFeed International Women's Day round-up
Crowdfunding now: home-cooked food delivery and your dream career
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
Tools by " Maddyness
06.03.2021
Crowdfunding now: home-cooked food delivery and your dream career
10 apps to boost your startup income
Look, even small business owners have a lot to do. There are regular working hours in the office, working hours at home, networking events, conferences, and meetings to attend. Here are the best apps that will help you get the maximum out of your busy days.
Tools by " Thomas Glare
04.03.2021
10 apps to boost your startup income
How to tackle the top three challenges facing finance departments
Putting the finance team of any business at the centre of its strategy could help it become more resilient in tough times. Grace Child, senior product marketer at business software and services company Advanced, explains why.
Tools by " Grace Child
03.03.2021
How to tackle the top three challenges facing finance departments
How to build a marketplace startup that scales
Marketplace rules have changed dramatically, and they’ll continue to change quickly. Make no mistake, running a business that monetises someone else’s output will always be a slippery slope.
Tools by " Joe Procopio
02.03.2021
What you need to know about How To Avoid A Climate Disaster
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look how the ambitious ideas in Bill Gates' new book How To Avoid A Climate Disaster have been received.
Tools by " Maddyness
01.03.2021
What you need to know about How To Avoid A Climate Disaster
Crowdfunding now: two green ventures and a way to get half-time drinks in seconds
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
Tools by " Maddyness
27.02.2021
Crowdfunding now: two green ventures and a way to get half-time drinks in seconds
5 tips to get coverage for your startup (without using a PR agency)
Anyone who launches a business naturally wants others to know about it. No one wants their company to be the best kept secret or it’ll never grow to its full potential. This challenge is something I see every day, with new innovations and solutions being unveiled as often as the moon.
Tools by " Nick Braund
25.02.2021
5 tips to get coverage for your startup (without using a PR agency)
Why startups shouldn’t bet big on trends like videoconferencing
Don’t be fooled by catalysts masquerading as permanent economic shifts. I want to talk to you big-thinkers and you trend-chasers for this post. Because I’m one of you, and I want you to avoid the mistakes I’ve made and I keep seeing others make. Tread lightly around those market bubbles.
Tools by " Joe Procopio
23.02.2021
Why startups shouldn’t bet big on trends like videoconferencing
What you need to know about the Bitcoin price spike
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look into news surrounding bitcoin – which recently hit the $50,000 per coin European trading landmark.
Tools by " Maddyness
22.02.2021
What you need to know about the Bitcoin price spike
Crowdfunding now: three pioneering delivery services
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
Tools by " Maddyness
20.02.2021
Crowdfunding now: three pioneering delivery services

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The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.