In my line of work, as a Tech Journalist and Media expert, I come into contact with first time founders and CEO’s on a daily basis. One of the common reigning challenges many face is when and how to launch, scale and exit. Unless of course you’re building a legacy and therefore an exit is not on the roadmap. But most importantly something most first time and even seasoned CEO’s struggle to perfect is the art of delegation. Especially when starting out.
09.06.2021
Before we get into this, I’m going to first clarify that you should do everything in your power to satisfy every single one of your customers. It’s hard to argue against making customers happy, but I’m going to do it anyway, because living by the rule that the customer is always right is a dangerous game when you’re trying to innovate.
08.06.2021
A founder has a great idea, a startup develops a great product, but how do you know if there is an actual market for it? How do you know that you have a disruptive product or service that can also generate revenue simultaneously?
04.06.2021
What’s in common between backlinks and SEO? To start with, backlink building is one of two major parts of search engine optimisation: on-site SEO (managing keywords and their density, placing internal links, doing dozens of other tasks under direct control) and external SEO (it’s under indirect influence which is still manageable, but sees your website as part of the Internet community).
03.06.2021
There’s no worse feeling for an entrepreneur than pushing a brilliant idea all the way though execution and then launching that new product or feature to dead silence. But oddly enough, we entrepreneurs tend to do this a lot. In fact, I just did it again myself. Even after building over a dozen startups over a couple decades, I still dive right into this trap headfirst.
01.06.2021
Shopping online is entering the next phase of its evolution – live shopping. A blend of video streaming, social media and customer interaction, live shopping has disrupted the retail industry and taken it by storm. Essentially, businesses can create their own shopping channels at a fraction of the cost, enabling them to sell directly to their target audience.
26.05.2021
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look at the legal battle that's been dubbed 'the fight for the future of the App Store.'
24.05.2021
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
22.05.2021
If you find that you’re going nowhere fast, it might just be your own fault. The day I took control of my future was the day I started saying no. I remember it vividly, because it was scary as hell.
18.05.2021
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look at predictions for a 'booming' economy in the short-term, and what might come next.
17.05.2021
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
15.05.2021
Becoming a successful entrepreneur in a competitive environment is a challenging process. According to CBInsights, around 14% of businesses stop working due to poor marketing. Yet, that number should not scare you; instead, it should serve as a warning that not investing in marketing is a bad move.
13.05.2021
Is digital advertising dying? That’s a thorny argument that my peers and I have been having over the last year. I tend to take the death side of the argument. I’m not saying that Google and Facebook’s business models are now broken and both of them are going to crater. But if you’ve been paying attention, the world’s two largest ad networks have recently changed the game — quietly, but rather radically.
11.05.2021
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look at the aftermath of 'Super Thursday' and what it means for British politics.
10.05.2021