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Most investors are good. Some aren’t great. A few are ticking time bombs. In a recent issue of Teaching Startup (#70), I answered a question from an entrepreneur about whether or not to walk away from an investment deal that was becoming more of a hindrance than a help.
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Joe Procopio
26.10.2021
This week, my insights and reflection come from a lunch with a special someone I used to sell to when I was a rep. As the CTO of a large group, his perspective on sellers is not only stimulating, it also offers precious insights to all the smaller and bigger companies out there.
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Caroline Franczia
22.10.2021
Do you know that sinking feeling you get when your business starts to slow down, or worse yet, stop? You’ve invested time and money into this venture, so the last thing you want to happen is for it all to come crumbling down.
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Jordan Bishop
21.10.2021
One of the biggest mistakes you can make is chasing money you don’t need. In a recent Teaching Startup (#71), I answered a question from an entrepreneur about whether to fortify his bootstrap approach with crowdfunding or angel investment, or go right into a venture capital raise.
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Joe Procopio
19.10.2021
Most successful entrepreneurs are driven by a single mantra: “I’ve gotta sell more product.” Taken in the “corporate” context, that sentence can evoke images of faceless companies steamrolling everyone to push a few more units out the door — and into this quarter’s earnings report. But for a smaller startup, selling additional product is more about flexibility than brute force.
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Joe Procopio
12.10.2021
It’s 2021, and many companies have already hired a Chief Revenue Officer. But, for most startups and scale-ups, the notion of revenue is still all about having a well-oiled sales machine. In this piece, I have revived Hannibal Smith (aka CRO) and his A-team through the customer-facing departments. If you have a problem that no one else can solve. Maybe you can hire the A Team.
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Caroline Franczia
08.10.2021
In a recent issue of Teaching Startup (#69), I answered a question from an entrepreneur who needed to make a decision about the marketing direction for his new product — one that was on its way to the minimum viable product stage (MVP).
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Joe Procopio
05.10.2021
In a recent issue of Teaching Startup (#68), I answered a question from a former corporate leader turned first-time entrepreneur about how to deal with the loss of a key employee for an indeterminate length of time for personal reasons.
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Joe Procopio
28.09.2021
Recruiting marketing specialists has always been challenging for early-stage companies. How can a founder, especially one without a business background, ensure that a newly hired marketer will achieve business targets?
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Svetlana Stotskaya
22.09.2021
We all know smart SEO is key to online success, but what exactly is it and how can recruiting a dedicated agency optimise the reach of a website? SEO – or search engine optimisation – is essentially the process of making a website more findable for search engines like Google.
21.09.2021
After all these years as a successful (sometimes) entrepreneur, do you want to know what I still struggle with the most? I can’t keep it simple. Ever. I break this cardinal rule of business constantly, without remorse. Whether it’s my posts or my emails or my plans or my experiments, it takes every bit of restraint I have not to write manifestos or to build the kinds of systems that would make Rube Goldberg wince.
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Joe Procopio
21.09.2021
As we head into the colder months, the demand for indoor entertainment soars. Cue this generation's latest trend: the VR headset. Year on year, demand has soared by 240% in the UK. However, those of us who suffer from motion sickness may be worried about the impacts…
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Maddyness UK
17.09.2021
In a recent issue of Teaching Startup, I answered a question from a second-time entrepreneur about accepting venture capital funding that would ultimately put his product on a different path than the one he believes will make his startup a billion-dollar company.
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Joe Procopio
14.09.2021
In 2019, the United Kingdom legislated a net-zero emissions target. A small step that paved the way to achieving their objective of being carbon neutral by the year 2050. In due time, they envision a quarter of Britain covered in trees, quieter roads, and the air clear from harmful fumes — a picture that pushes everyone to make a concerted effort leading towards the goal.
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Bash Sarmiento
09.09.2021
Maddyness Factory
The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.
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