Our selection
All the Tools
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This Monday, we look into why David Cameron is in deep water.
19.04.2021
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
17.04.2021
What makes a great event that everyone would be happy to join? Before figuring out the best ways to boost event attendance with social media marketing, let us clarify one thing straightforward. The simple truth is that no tricks will work to get the people to visit your event unless it is really worthwhile.
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Frank Hamilton
15.04.2021
Women from all walks of life recognised themselves in the horrific news that emerged last month. Again, it was proven that we are far from living in an equal and safe world.
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January Barnes
14.04.2021
In this week's news roundup, we're showcasing our previous coverage of young entrepreneurs who are now hitting the big time. Here are just a few examples, operating in fields from science to e-commerce.
12.04.2021
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
10.04.2021
Software engineering can be hard to grasp for non-technical founders, but it doesn’t have to be a total mystery. James Zhao, co-founder of Thought&Function, breaks down the tools, expertise and timelines you’ll need to create a successful end product.
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James Zhao
09.04.2021
Sales, owned for decades by people who are good with people, a job that requires intense networking and face-to-face meetings, is now happening 100% remotely in most countries. From leadership to managing prospects and customers, what are the key learnings of 2020 and best practices to apply in 2021?
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Caroline Franczia
09.04.2021
Over the last couple of years, more and more digital marketers believe they must become T-shaped if they want to remain at the top of their game in the years to come. At the same time, more and more companies are looking to hire such talent. In this article, we’ll be debating the T-shaped marketer concept and when startups should, in fact, hire such talent.
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David Odier
07.04.2021
Maximise the minimum and the viable in your product. The tricky thing about launching a new product to market is that it’s barely even a milestone worth celebrating. What comes next is a series of chicken-and-egg problems and snap decisions on the way to product-market fit.
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Joe Procopio
06.04.2021
Between AI, cryptocurrencies, e-health or climate change technologies, there is no shortfall of new ideas to change the world and the overall enthusiasm from the growing community of entrepreneurs keeps giving me hope for the future.
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Xavier Louis
06.04.2021
‘Objective key results’, perhaps most famously adopted by Google, have a long history – harking back to Intel in 1968. Nowadays the startup world is divided. Should you, or should you not, implement them?
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Caroline Franczia
02.04.2021
Windfalls are awesome, but they’re not a growth strategy. If a startup spends all its time chasing jackpots, it’ll just bleed its runway to death.
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Joe Procopio
30.03.2021
There’s a single source of truth that determines the success or failure of your business. If you’re not generating the revenue numbers you need to extend your runway, hit your goals, and develop traction, then failure is a foregone conclusion.
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Joe Procopio
23.03.2021
Maddyness Factory
The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.
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