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How your startup can find opportunity where you least expect it
Recently, I answered a question about sales contracts, asked by an entrepreneur who apologised in advance for the boring nature of her question. She also made it clear that she was not looking for legal advice or definitions of terms, but rather how to use elements of the contract itself to optimise opportunity and maximise her profit.
Tools by " Joe Procopio
30.11.2021
How your startup can find opportunity where you least expect it
What do employers need to know about global mobility?
As remote working increasingly becomes the norm for many companies, employers need to ensure they are aware and proactive on the set of tax-related challenges this new approach creates. According to a recent study from XpertHR, 97% of UK firms have gone hybrid.
Tools by " Maddyness, with Payfit
23.11.2021
Payfit DO NOT USE Article
Startup Founders, this is the only good reason to raise money
In over 20 years of doling out startup advice, I try really hard not to tell people when to raise money and from whom. But I have no problem jumping into the “why.”
Tools by " Joe Procopio
23.11.2021
Startup Founders, this is the only good reason to raise money
The importance of best employment practice to protect your startup
When starting a business, you make a huge number of decisions, on everything from office location to company branding. With so many things to think about, founders and business leaders might overlook some of the fundamental steps around employment.
Tools by " Oliver Spratt
23.11.2021
8 ways to make social media graphics your fans will love
Visual content is pivotal to your success on social media. Creating content that fans enjoy interacting with makes your brand more memorable and increases the possibility of your audience sharing the content and expanding its reach.
Tools by " Ron Stefanski
20.11.2021
8 ways to make social media graphics your fans will love
Are your customers suitably 'Godmothered'?
Can the customer success manager be the modern fairy godmother your clients are looking for?
Tools by " Caroline Franczia
19.11.2021
The telephone is still the king of customer support, so why aren't SMEs using it?
Office landlines will be extinct by the end of the decade according to the latest Ofcom data. For many SMEs, this will come as no surprise: in 2021, there’s no shortage of channels through which to contact a business.
Tools by " Maddyness, with AnswerConnect
16.11.2021
The telephone is still the king of customer support, so why aren't SMEs using it?
This new climate tech allows people to donate to climate charities as they shop
On their launch day, we're speaking to Amplify, the new climate donation app that empowers a network of sustainable brands to deliver a personalised donation experience to climate charities
Tools by " Maddyness UK
16.11.2021
This climate donation app allows brands to deliver a personalised donation experience for their customers
The troubling trend of lazy internet marketplace startups
Last week, I answered a founder’s question about how to pinpoint the right revenue streams for his two-sided marketplace, now that it was seeing traction on the vendor side.
Tools by " Joe Procopio
16.11.2021
Last week, I answered a founder’s question about how to pinpoint the right revenue streams for his two-sided marketplace, now that it was seeing traction on the vendor side.
How tech founders can scale their business while working remotely
Even as the most challenging times of the COVID-19 pandemic recede into memory, it is becoming ever clearer that the changes to the way we work over the past 18 months will leave indelible marks on our professional culture.
Tools by " Ritam Gandhi
11.11.2021
How tech founders can scale their business while working remotely
How service startups unlock higher growth without funding
Last week, I got a question from a service company founder asking how to evolve her daily grind of a business to run more like a high-growth startup without pouring a ton of money into technology and marketing.
Tools by " Joe Procopio
09.11.2021
How service startups unlock higher growth without funding
Don’t waste time trying to get press for your startup
In a recent issue of Teaching Startup (#75), I answered a founder’s question about how to get press for her two-year-old startup, now that they’re seeing traction again after nearly being taken out by COVID lockdowns.
Tools by " Joe Procopio
02.11.2021
Don’t waste time trying to get press for your startup
ROI by vendor, a bunch of Hocus Pocus?
It's Halloween, and I couldn't resist making another bold statement: in most cases, building a business case to prove return on investment in a sales campaign is just: a bunch of Hocus Pocus. Many scale-ups have learned and developed a sales process with critical stages, one of which is often: proving the ROI.
Tools by " Caroline Franczia
29.10.2021
ROI by vendor, a bunch of Hocus Pocus?
How to create a solid SEO strategy?
Creating a new project needs a lot of time and effort. So many things have to be right for it to become popular among readers and your future clients. We’re sure your teams work hard to make it worth every visit by Internet users.
Tools by " Frank Hamilton
27.10.2021
How to create a solid SEO strategy?

Maddyness Factory

The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.