A lot has been written on Augmented Reality (AR). Usually, the word is thrown in with Virtual Reality (VR) as two technologies that will reshape the world going forward. While it’s true that AR has a use that goes beyond TikTok filters —there’s a lot of misinformation on the potential applications of this technology.
11.08.2020
With incubators and accelerators ready to nurture the local startup ecosystem, Birmingham is the second biggest city leading transformation in the UK, after London. Maddyness has selected some of these businesses.
11.08.2020
Livia’s is the fastest-growing free-from treats brand in the nation, with nearly 7M treats sold to date. Backed by food sector experts including a former president of Mars and other plant-based pioneers, the brand is currently overfunding on Seedrs with around £1M raised to fuel its expansion.
10.08.2020
Data has never been a sexy word for businesses or startups alike, but with the onset of COVID-19 and working from home, it’s become more necessary for companies to know not only where their data is, but also how to leverage it. We spoke to Danny Reeves, CEO of Exonar about data, 5G car automation, and how startups can begin to build up and use their data to their advantage from the onset.
10.08.2020
Set to revolutionise the sleep market, Levitex has designed mattresses, pillows and more to tackle back and neck pain using a specific foam technology. Maddyness spoke to James Leinhardt, Founder & CEO to get to know more about the company's story, how they have coped during COVID-19 as a team and to look at their strategy for the future.
07.08.2020
What drives entrepreneurs? Money? Respect? Adoration? For whatever reason, when an entrepreneur goes out with their MVP, ensuring its success in the market can take up a lot of their thinking space over, say, having a considered 360-degree strategy regarding their staffers. That’s not to say founders don’t care, but that laser-focus, and being lean, can make it an added challenge.
06.08.2020
Cypher is the coding school that your kids will love! Learning the language of code is probably the smartest decision you can make as a parent for your child. It is a skillset that when paired with traditional academics will transport them to the future world with a leg up! Remember coding is for everyone, not just for boys!
06.08.2020
Maddyness caught up with Nikita Tchesnokov, Partner at Gauss Ventures, who has been thinking about the current trends in Fintech in a post COVID-19 world and what we can expect to see in the coming months as the world starts to try and recover from this global pandemic.
06.08.2020
Headspace is a worldwide pioneer in mental health, wellbeing and mindfulness and has 65M subscribers across 190 countries. Maddyness spoke with Renate Nyborg, General Manager of Headspace Europe to dig into the future of healthtech and to know more about the company's approach.
05.08.2020
It’s one of the most crucial divides in the business world. On one side we have large corporations, faced with the ever-growing shadow of digital transformation. They’re driven to adopt technology and evolve, or face the consequences of being outed by new business models... On the other, we have startups. Young, nimble and innovative, their breakthroughs often hold the answers for established giants. Andrew Humphries tells us more.
04.08.2020
Culture is a top priority for startups and large groups alike, and Kymono offers their clients an ever-evolving selection of products to ensure that culture, even in the most difficult times, is kept sacred. Maddyness spoke with Olivier Ramel, CEO and co-founder of Kymono to understand how the company is coping during the COVID-19 pandemic and what the future holds.
03.08.2020
Ash from Drax’s UK power station has been used in the concrete structure of the £1.5B A14 Cambridge to Huntington road-building scheme. The use of power station ash in cement production has reduced energy consumption and prevented fresh aggregate from being mined.
03.08.2020
A worldwide pandemic is certain to change many things that were seemingly standard. According to Winning Omnichannel and their recent research into how the retail environment has reacted to COVID-19, the world’s shopping habits have shifted dramatically within a period of three months.
31.07.2020
Digital disruption in media and marketing is in evidence everywhere you look. From the rise of streaming and on-demand television to the ubiquity of highly targeted online advertising: new digital technologies are transforming the behaviours of both consumers and the businesses that sell to them.
31.07.2020