Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
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46 of the best business ideas that you can start in 2021
Are you looking for a way to gain more independence and earn extra money in 2021? Or maybe you’re just looking to start something new during the pandemic after realising that remote workers tend to be more content with their work-life balance?
Opinion by " Adam Enfroy
06.01.2021
New career path in 2021 for entrepreneurs
Money, spirit and purpose: 6 predictions for startups in 2021
As the startup world continues to battle the uncertainty created by COVID-19, Crowdcube cofounder Luke Lang looks at the positives the year could hold for entrepreneurs and the opportunities that can be taken from the pandemic.
Opinion by " Kirstie Pickering
06.01.2021
Ideas are easy, execution is everything
If you google "Quotes on Execution", you will get approximately 61 million results. Is it because a lot of people are sharing their amazing execution results with the world - or is it because we find it so hard to make an idea a reality? My smart money is on the latter.
Opinion by " Magdalena Bibik
31.12.2020
Delivering the message is only half the battle
The need for clear and concise communication within businesses has never been more important. This year, the sheer quantity of information to pass on was extraordinary - employees needed to be kept abreast of the latest developments on remote working, the pandemic and Brexit uncertainty, as well as the everyday updates as businesses navigate changing landscapes.
Opinion by " Ross McCaw
29.12.2020
As an innovator, it’s good to be the odd one out
I’ve got plenty of experience being the odd one out in the room. I was an outsider when I moved to the UK at the age of eight, not understanding a word of English. I stood out at Cambridge University, where I was one of a handful of women studying mechanical engineering. I stand out now, as a female founder in the male-dominated tech sector. This might sound like a lonely journey, but once you learn how to use being the odd one out to your advantage, it can be a superpower.
Opinion by " Alex Haslehurst
18.12.2020
Don't feed the bad sales after midnight: tips from Gremlins
Continuing with her holiday series, Caroline Franczia, founder of Uppercut-First, emphasises the necessity of setting proper rules – from maximising your customer-facing value through a playbook, to the tricky validation of a compensation plan. But beware! Overlooking the implementation of basic rules might get you in as much trouble as having to deal with Gremlins.
Opinion by " Caroline Franczia
17.12.2020
How to start a company with no outside investment
As a career entrepreneur, I wear the customer-first badge. Proudly. I strongly believe raising money through customer sales is the best option, and in a lot of cases, it should be the only option.
Opinion by " Joe Procopio
15.12.2020
Sukhi Jutla's journey into Blockchain
Sukhi Jutla is an award-winning entrepreneur and author of 3 books and made global headlines in 2018 when she became the World’s First #1 Bestselling ‘Blockchain’ Author. Here she shares her journey into the game-changing world of Blockchain.
Opinion by " Sukhi Jutla
11.12.2020
Frank Restuccia: ‘I wish I learned to code when I was a kid’
As a father of two young children, I have recently been contemplating what skills they’ll need to thrive in the world of tomorrow. If I could speak to my six-year-old self, I would spend more time learning to code. I strongly believe that coding has become a foundational skill that has value across many disciplines. Every child should have the opportunity to learn to code from an early age.
Opinion by " Frank Restuccia
09.12.2020
Seven signs you’re stuck on autopilot
Have you ever driven or walked somewhere only to realise you can’t remember a single part of the journey? Or driven or cycled to the wrong destination and wondered what you’re doing there?
Opinion by " Bridget Rooth
08.12.2020
What makes a good business idea?
A few weeks ago I decided to cut my bangs as it seemed like a good idea. It wasn't. It was a spur-of-the-moment decision and I've regretted it ever since. Don't worry, this article is not about my hair - it's about business ideas and how to create good ones. And how to avoid basing business ideas on thoughtless impulses.
Opinion by " Magdalena Bibik
01.12.2020
How the Hunger Games can help you come up with a prospecting masterplan
This week, Caroline Franczia, founder of Uppercut-First, addresses the most challenging part of developing a business: reaching out to prospects and gaining their attention to convert them. Much like the Hunger Games, successfully mastering this game requires fire and resilience, two qualities Caroline has identified in Katniss Everdeen.
Opinion by " Caroline Franczia
26.11.2020
Meaningless messaging demeans us all
It’s very natural for humans to see something working for other people and want a piece of it for themselves. This is why you see trends and memes sweep through the industry - just think of all the times you have heard pitches including “X is broken” or “we’re democratising Y”.
Opinion by " Max Tatton-Brown
24.11.2020
Innovating our way out of lockdown with Zak Moore & Keith Burnett
2020 involved a whole lot more rapid innovation than anyone was expecting, with almost every team in every organisation having to find ways to do more work ‘virtually’ through digital networking.
Opinion by " Zak Moore & Keith Burnett
20.11.2020

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