Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
THE + RECENT
What is the science behind purpose?
Can purpose be measured? Can it be tracked and used as a predictive metric like any other business measures? When BlackRock’s CEO Larry Fink said, “Without a sense of purpose, no company can achieve its full potential,” what is the evidence for this?
Opinion by " John Rosling
28.09.2021
What is the science behind purpose?
Why there will be new software winners in ten years time, and how the giants will fall
Bygone market consensus was that Open Source (OS) software wasn’t worth the investment. Open means free, and free means you can’t monetise it. Yet today, technology investors are throwing money into Commercial Open Source Software (COSS) companies like it’s going out of fashion.
Opinion by " Leopold Lerach
27.09.2021
There will be new Software winners in ten years time, and giants will fall… because Open Source is eating software
Raising finance isn’t a one way street: here’s how to choose your investors wisely
Despite the pandemic throwing multiple industries and businesses into jeopardy, figures show that almost 20,000 tech startups launched in 2020 – and this sustained level of innovation and creativity brought with it a flurry of cash from sharp-eyed investors.
Opinion by " Namrata Sandhu
20.09.2021
Raising finance isn’t a one way street: here’s how to choose your investors wisely
Why tech needs more female founders and diverse teams
The internet is by its very nature open and diverse. It is expansive and its potential is infinite. New technologies are often designed to solve problems, but when the people leading this space have a myopic view, both the tech and its users suffer.
Opinion by " Jenny Tsai
16.09.2021
Why tech needs more female founders and diverse teams
What are the booming digital jobs for a growing globalised workforce?
In a growing tech world, it’s hard to get it wrong with digital jobs. Computer and technology-related jobs are some of the most flexible options you have. Even during a pandemic, working in a digital environment makes you valuable in any business. UK and EU businesses are quickly adapting to a global workforce, so digital jobs are the future.
Opinion by " Bash Sarmiento
16.09.2021
What are the booming digital jobs for A growing globalised workforce?
What's your tagline? As Don Draper put it: 'Make it simple, but powerful.'
Over the last couple of weeks, I had a bunch of first calls with entrepreneurs to discuss their ventures. It struck me that most of them immediately jumped into the 'what', explaining the product they are building, instead of focusing first on the 'why', the problem they are solving. By doing so, they force those listening to figure out the big picture challenge they are solving themselves. Not only will those listening be distracted by that looming 'why' question, they might also come up with the wrong answer to that question, and get lost.
Opinion by " Yannick Oswald
15.09.2021
What's your tagline?
How food can support acquisition and team retention
For the last few months, businesses have been focusing on the logistics of transitioning to hybrid working, sorting out new technology and office locations, and as we now settle into our new normal, it is time for businesses to turn their attention to their next challenge - retaining and acquiring top talent.
Opinion by " Alex Jones
14.09.2021
How food can support acquisition and team retention
Can I get a coffee – but hold the coffee, please
Compound Foods has raised $4.5M in seed funding, giving it $5.3M in total funding to-date, for its synthetic biology-based technology that makes coffee without coffee beans.
Opinion by " Katie Chan
13.09.2021
Can I get a coffee – but hold the coffee, please
Specialisation is the trend for European VCs
As Europe’s venture capital ecosystem continues to swell with capital and new people, many VCs are competing more than ever to secure their preferred returns: so too are LPs and founders. To give them an edge in the competition, many VCs today are looking for ways to clearly differentiate themselves.
Opinion by " Oliver Holle
02.09.2021
Specialisation is the trend for European VCs
Rising to the e-waste challenge and shifting attitudes to consumption
The recent legislation around Right to Repair and recycling is a signal that radical change is needed in the way we conceive and look after our physical products.
Opinion by " Matthew Cockerill
01.09.2021
Rising to the e-waste challenge and shifting attitudes to consumption
Fraud at 30,000ft: cybercrime in the airline industry
Given all the security around air travel, you would think that they would be one of the industries least at risk from fraud, but you would be wrong. The International Air Transport Association (IATA) estimates fraud costs the industry $1B per year, which only adds to the $84B that the industry lost in 2020.
Opinion by " Tamas Kadar
01.09.2021
Fraud at 30,000ft: Cybercrime in the airline industry
From landlord to laptop: the new generation of digital property investors
The lustre of life as a landlord may be wearing thin - and a generation of digital property investors is emerging. Let’s first look at the evidence for why the landlord lifestyle may no longer be the strongest bet.
Opinion by " Jatin Ondhia
31.08.2021
From landlord to laptop: the new generation of digital property investors
Emerging operational resilience trends
In March 2021 the Bank of England, Prudential Regulation Authority (PRA), and Financial Conduct Authority (FCA) published their final suite of documents on Operational Resilience (‘Final Policy’). The Final Policy documents set out the expectations and outcomes regulated firms will need to adhere to in order to establish and maintain resilience of their Important Business Services.
Opinion by " Mathew Wells
27.08.2021
Emerging operational resilience trends
Microsoft’s Sarah Armstrong-Smith on cybersecurity, digital transformation and diversity
Sarah Armstrong-Smith is a highly respected cybersecurity, digital transformation and crisis management expert. She was appointed the Chief Security Advisor at Microsoft Europe in 2020, kickstarting her career with the technology company during a historic challenge – the COVID-19 pandemic.
Opinion by " Sarah Armstrong-Smith
25.08.2021
Microsoft’s Sarah Armstrong-Smith on cybersecurity, digital transformation and diversity

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