Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
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From GameStop To Tesla - How social media is driving the stock market
The influence of social media on the stock market is undeniable. In many ways, it's a double-edged sword: while social media can promote stocks and make them go viral, it can also lead to their downfall when investors start shorting them or betting against them.
Opinion by " Jordan Bishop
02.12.2021
From GameStop To Tesla - How social media is driving the stock market
Will merchants join Amazon to end the monopoly of card networks?
Last week, Amazon announced that it will no longer accept UK-issued Visa credit cards from January 2022. The reason came down to the high fees that Visa charges for processing credit card transactions. While the change may come as a shock to many, it brought to light an issue that merchants have long been protesting. 
Opinion by " Siamac Rezaiezadeh
02.12.2021
Sink or swim: What the profitability of neobanks means for incumbents
How companies are competing for talent in the digital marketing world?
There is a huge problem brewing under the surface of the digital world – a lack of skills. The effect of the pandemic on the digital world is becoming more and more apparent within the digital marketing industry. As businesses closed their doors in the real world, they looked instead to opening new doors online.
Opinion by " Morgan Mitchell
01.12.2021
The digital marketing agency is facing a war for talent, here’s how companies are competing
Why online learning was doomed from the start - and how to fix it
The potential for online learning to open up a new world of possibilities for learners was dashed the moment the first lecture was uploaded. While it meant that the number of people able to view a lecture increased considerably, it failed to take advantage of any benefit technology could offer to the learning process itself.
Opinion by " Joshua Wohle
30.11.2021
Why online learning was doomed from the start - and how to fix it
Debunking ESG myths for more sustainable investing
Under growing pressure to behave more sustainably and with greater social responsibility, organisations everywhere are increasingly adopting environmental, social, and governance (ESG) standards around the way they operate.
Opinion by " Saira Gill
29.11.2021
Debunking ESG myths for more sustainable investing
You might not believe in patents, but your investor will
It’s a tool for protecting future growth but, compared with raising capital, hiring people and product development, the patent process can be overlooked or perceived by UK startups as a box-ticking exercise to appease investors.
Opinion by " Peter Finnie
25.11.2021
You might not believe in patents, but your investor will
Why I’ve faced up to my failings on gender diversity - and other founders should too
It’s virtually impossible to hire experienced female developers – or, that’s what I’d let myself believe. Just as the tech industry needs to hang its head in shame with regard to its championing of gender diversity, I’m prepared to say I too have failed miserably – but I no longer buy the excuses we all allow ourselves.
Opinion by " Ofri Ben-Porat
24.11.2021
Why I’ve faced up to my failings on gender diversity - and other founders should too
Could psychedelics and technology solve our mental health crisis?
Psychedelics have always occupied an awkward position in our society, both at the forefront of our culture and simultaneously thrust into the periphery.
Opinion by " Nick von Christierson
LISTEN TO THE ARTICLE
19.11.2021
Could psychedelics and technology solve our mental health crisis?
How has the pandemic redefined the mindset of leaders around the world?
What makes a great leader? It’s one of those questions that can bring out a multitude of answers. Before the pandemic, a CEO’s role was primarily dedicated to making the big company decisions, from corporate strategy to investor handling that accounted for 45% of a company’s performance.
Opinion by " Lucy Minton
18.11.2021
Meet Unrest, the accelerator programme for entrepreneurs challenging the status quo
Cities going circular: how London can cut its emissions from food consumption by 31%
COP26—hailed the most important meeting on climate of the last five years—has come and gone, and the season leading up to it has not been without its ups and downs: from gut-wrenching revelations that governments have been lobbying to downplay the seriousness of climate breakdown to promising ambitions from some of the world's superpowers.
Opinion by " Ana Birliga Sutherland & Jordi Pascual Torner
17.11.2021
Cities going circular: how London can cut its emissions from food consumption by 31%
Breaking barriers: how businesses can embrace cloud adoption
Right now, cloud adoption is an important business imperative for many organisations. As we begin to emerge from the pandemic, businesses are now painfully aware of the need for solutions that provide flexibility, agility, and new opportunities to innovate. In particular, with remote and hybrid working models expected to remain in place for the foreseeable future, on-premises based access to data is fast becoming an issue for organisations.
Opinion by " Chris Starkey
17.11.2021
Breaking barriers: how businesses can embrace cloud adoption
Setting up a finance team for success – from a fintech founder
In early-stage startups, finance teams can be make or break. Done right, and they’re the beating heart of the business. But often they’re overlooked and under-resourced, making them a roadblock to explosive growth.
Opinion by " Cristina Vila Vives
11.11.2021
Setting up a finance team for success – from a fintech founder
Play is the most natural form of learning, so why has society paused the game?
What inspires you to jump out of bed each day? Achieving new growth targets? Tracking down a new business to fund? I’m passionate about education and engaging youngsters – and not just because it’s a job requirement of working at an edtech gaming company. 
Opinion by " Gordie Ross
10.11.2021
Play is the most natural form of learning, so why has society paused the game?
“Without transparency, there’s no transaction”: Why measuring ESG is essential for startup growth
For startups to secure fundraising, it’s important for them to not only monitor their environmental, social and governance (ESG) factors, but provide proof that they are doing so. We spoke to Early Metrics to discover how their ratings method allows investors and consumers to be sure the startups they invest in are sustainable.
Opinion by " Abby Wallace
10.11.2021
“Without transparency, there’s no transaction”: Why measuring ESG is essential for startup growth

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