Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
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How startups can avoid the trap of digital presenteeism
The pandemic induced shift to remote and hybrid working gave us the chance to completely change the way we work. We had a golden opportunity to create a new paradigm, with more freedom, flexibility and autonomy. Yet just two years later, far too many companies appear to be falling into the same old trap, with ‘digital presenteeism’ becoming an increasing problem.
Opinion by " Tariq Rauf
08.02.2022
How startups can avoid the trap of digital presenteeism
A deep dive into the world of climate fintech with firstminute Capital
Climate fintech is a cross-cutting sector covering the intersection of climate, finance and digital technology. It includes a range of financial product innovations, applications and platforms that serve as mediums between all stakeholders to catalyse decarbonisation.
Opinion by " firstminute Capital
07.02.2022
firstminute Capital team
Is AI really the future of customer service? The numbers say no
There’s a common misconception around brand loyalty. Customer loyalty is often attributed to how well they align with your brand values. Sure, this is important. But your brand values are a beacon to bring people in. You build connections with your customers every day through regular interactions. The shift to automated customer service threatens to undermine that connection.
Opinion by " Maddyness, with AnswerConnect
LISTEN TO THE ARTICLE
03.02.2022
Brand loyalty and what consumers really think of AI
What does it take to be a great leader in the startup world?
Visionary, confident, outcasts, impulsive – these are all common stereotypes about startup leaders. But what qualities does a successful leader in this realm really need to have?
Opinion by " Michał Schindler
01.02.2022
What does it take to be a great leader in the startup world?
Tackling the taboo of debt collection amidst the growing energy crisis
The words 'debt collection' have for a long time carried a whole load of negative connotations. From the customer's perspective, being contacted by a debt collector often brings on feelings of shame or embarrassment, despite the fact that most people fall behind on payments due to unexpected life events.
Opinion by " Amon Ghaiumy
27.01.2022
Tackling the taboo of debt collection amidst the growing energy crisis
Growing teams will remain hard in 2022
Last year will be unique in many ways, but one thing that will be repeated in 2022 is that hiring will still be tough. Unlike previous economic shocks there is no big pool of talent that has lost their jobs. We still have significantly less qualified people per job opening, so you’ll need to work hard to capture the right people.
Opinion by " Alan Furley
25.01.2022
Growing teams will remain hard in 2022
The race to a $100B European scale-up
Right out of the gate, 2021 felt like the year that the world of late-stage investing was turned upside down. The invasion of non-traditional investors (“NTIs”) such as Private Equity Firms into the startup funding scene scrambled the rules about valuation and metrics that venture capitalists and entrepreneurs had spent decades refining.
Opinion by " Raphaëlle d’Ornano
LISTEN TO THE ARTICLE
21.01.2022
The race to a $100B European scale-up
How will in-person networking events be impacted by the rise of Gen Z professionals?
Recent research from Handshake has revealed that 67% of Gen Z professionals no longer believe they must have in-person interactions with professional connections to form meaningful relationships.
Opinion by " Bradley Foster
18.01.2022
How will in-person networking events be impacted by the rise of Gen Z professionals?
(Fin)Tech for good: how innovative financial services solutions are improving financial inclusion
Much has been written about the astonishing rate of change within the financial services (FS) sector. The rapid proliferation of fintechs, the rise of banking-as-a-service (BaaS), and the many innovative new financial products and services on the market are remarkable, and to the tech-savvy and financially stable reader, this can only be good news, right?
Opinion by " Ion Fratiloiu
18.01.2022
(Fin)Tech for good: how innovative financial services solutions are improving financial inclusion
How can peer-to-peer platforms provide freedom for freelance engineers?
The freelance industry has accelerated in the last decade, with more and more people opting to escape the traditional 9 to 5 working routine or make some extra income on the side.
Opinion by " Alejandro Turell
12.01.2022
How can peer-to-peer platforms provide freedom for freelance engineers?
Why mentors are the key to successful teams
As Richard Branson once remarked, "If you ask any successful businessperson, they will always have had a great mentor at some point along the road."
Opinion by " Lucci Levi
11.01.2022
Why mentors are the key to successful teams
The fight to save freelance workers
Although freelancers make up more than four million people, a massive part of the British economy, they have long been undervalued and overlooked. Being self-employed can offer flexibility and autonomy in a number of varied sectors. However, significant stigma and snobbery around self-employment remains.
Opinion by " Derek Reynolds
06.01.2022
The fight to save freelance workers
A 'one size fits all' approach to events will not pass the test in the education world
The virtual events space blew up during the pandemic, with platforms like Hopin being valued at $7.75B when just two years old. A number of other hybrid and virtual event platforms have mushroomed over the last 12 months, with most of them optimised for the lucrative conferences, expos and webinars market.
Opinion by " San Misra
05.01.2022
A 'one size fits all' approach to events will not pass the test in the education world
How we speak about diversity matters – we do unintended harm when we ignore this
The language we use to describe ourselves and others has the power to attract, and alienate – the latter often unintentionally, and even when such descriptors come from a place of progress.
Opinion by " Eleanor Kaye, Lara Pawade and Lisa Shu
04.01.2022
How we speak about diversity matters – we do unintended harm when we ignore this

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