Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
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Resilience and new audiences: Digital technology is transforming the events industry
The events industry was one of the sectors worst affected by the COVID-19 pandemic and the subsequent health restrictions. Forced to adapt to a new reality, organisations have heavily relied on the use of online technology to maintain links with their various stakeholders. This has allowed private companies and public institutions to reach a much wider audience, with hybrid formats becoming the new norm.
Opinion by " Maddyness, with Euronext Corporate Services
19.07.2022
Resilience and new audiences: Digital technology is transforming the events industry
Making workplaces more inclusive: five tips on how to get better at hiring
Diversity and inclusion are often mentioned at the same time and can be thought of as interconnected, but they are different and both equally vital to a thriving workplace culture. Hiring a diverse workforce doesn’t guarantee that every employee has the same experience or opportunities in the workplace.
Opinion by " Joseph Williams
19.07.2022
Making workplaces more inclusive: five tips on how to get better at hiring
Are businesses moving towards messengers over apps?
Against the backdrop of the COVID-19 pandemic, as the world adapted to social distancing measures and lockdowns, we saw a worldwide shift towards digitalisation. Businesses rapidly learned that if they wanted to stay afloat, they would need new digital strategies to connect with consumers.
Opinion by " Alex Froom
18.07.2022
How businesses can use live shopping to increase sales
Why becoming a B Corp is important and how to take the plunge
For centuries, shareholder value has been the most important goal for most companies. While it remains a critical component, many companies have now moved away from a total ‘shareholder value above all else’ approach.
Opinion by " Victoria Ferguson
18.07.2022
Why becoming a B Corp is important and how to take the plunge
How is mental health changing in a digital world?
More than 420,000 young people in England are being treated for mental health problems every month, illustrating the stark reality of the unprecedented crisis professionals have been warning about.
Opinion by " Amy O’Donnell
16.07.2022
How can peer-to-peer platforms provide freedom for freelance engineers?
How to avoid common startup missteps to achieve success in business
As a cofounder of a business communication system, I know a fair bit about turning an idea into a profitable business. As daunting and overwhelming as it can be, seeing your business flourish as an entrepreneur is truly a dream come true.
Opinion by " Damian Hanson
15.07.2022
The startup toolkit: How to build the tech stack of your dreams
Making a smooth start in your first startup job
Even with years of professional experience, your first job in a startup setting can be stressful and disorienting. Having guided numerous career starters in early- and growth-stage companies, Christine Harris and Sven Jungmann share six observations that can help any first-time startup employee find their way to success.
Opinion by " Christine Harris & Sven Jungmann
14.07.2022
Making a smooth start in your first startup job
The potential for an inclusive metaverse is here – it’s up to us to unlock it
Specific jargon, complex technologies, high economic barriers to entry… The metaverse is indeed far from being the most welcoming environment for newcomers. As the potential of the metaverse grows, so does the concern of an even bigger digital divide for those without the means and the skills to access it.
Opinion by " Aurore Geraud
14.07.2022
What should businesses consider when hybrid working in the metaverse?
How crypto regulation could create a new boom in the market
The rise of cryptocurrencies and other digital assets to prominence has been nothing short of meteoric. This is hardly surprising, considering the general ascent of technology over the years, and a growing mistrust of centralised, state-influenced currencies and banks that many consumers and traders have developed since the 2009 financial crash.
Opinion by " Stavros Lambouris
13.07.2022
How crypto regulation could create a new boom in the market
We must address the urban equality gap among EV users to ensure people without private driveways don’t get left behind
In the past decade, electric vehicles have gone from feeling like a distant concept to topping the UK vehicle sales charts. A potent combination of progressive and proactive attitudes towards climate action and improving air quality, and then the impending 2030 ban on petrol and diesel vehicles, means that addressing the pitfalls of our current EV infrastructure has never been more pressing.
Opinion by " Patrick Reich
13.07.2022
We must address the urban equality gap among EV users to ensure people without private driveways don’t get left behind
Why the hype around NFTs should not make us lose sight of the legal issues in terms of copyrights
A first-of-its-kind museum has been opened in Seattle allowing visitors to be able to physically view digital art minted in NFTs on large display screens.
Opinion by " Louise Bret
09.07.2022
Why the hype around NFTs should not make us lose sight of the legal issues in terms of copyrights
The barriers to investment in minority owned businesses
Access to funding remains a gateway to success for many businesses. However today, in 2022, we are still seeing a severe lack of investment into minority owned businesses, despite the potential of these companies and the contributions they can make to the economy.
Opinion by " Nii Cleland
08.07.2022
The barriers to investment in minority owned businesses
Prioritising the social moments and rethinking the future of the office
As we emerge from the pandemic, employers are struggling to demonstrate the benefits of returning to the workplace. Recent research found that a third of business leaders are meeting resistance from employees around returning to the office, even on a part-time basis. More than half of workers say they’d prefer to work remotely at least three days a week, with many actually willing to leave to find more flexibility.
Opinion by " Renaud Barnoin
07.07.2022
Prioritising the social moments and rethinking the future of the office
Lost in translation: Why banks must learn the language of their customers
Back in 2017, the future of the fintech sector and its potential felt truly limitless. Bold claims were bandied about including the theory that the movement would soon supersede the traditional banking sector in terms of popularity. Nowadays, things don’t look as cut and dry. Personally, I’m still a supporter of the fintech sector and feel that there is still vast potential for it to create real change for businesses and consumers, but I’ll also admit that a lot of those early proclamations have now been shown to be quite wide of the mark.
Opinion by " Mark Hartley
06.07.2022
Lost in translation: Why banks must learn the language of their customers

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