Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
THE + RECENT
Welcome to space 4.0, the infinite frontier
There I was, as a boy, my eyes riveted to the television my mind expanding by the second, and my imagination tingling, as music began over a starfield screen and William Shatner voiced those famous opening words, “Space, the final frontier…” So begins the introductory monologue to Star Trek, the original series, and so too did my obsession with the opportunity and possibility of humanity expanding beyond earth into space.
Opinion by " Zaheer Ali
16.02.2023
The Infinite Frontier
Ledger’s Sebastien Badault: “We’re Entering Into The Revolutionary Era Of Digital Ownership.”
Sebastien Badault, Ledger VP of Metaverse & NFTs, a world-leading hardware wallet manufacturer, and co-founder of MetaCircle, a European Metaverse think-tank, argues that crypto and blockchain are ushering in an Internet of Value that will redefine the rules of digital ownership and reshape our virtual lives.
Opinion by " Sebastien Badault
15.02.2023
Ledger’s Sebastien Badault: “We’re Entering Into The Revolutionary Era Of Digital Ownership.”
How visiting the office can benefit your employee’s mental health
Remote working has become the norm, with many jobs advertising this as a benefit. However, what about the benefits of working from the office? While the flexibility of working from home can be attractive to your employees from the outset, it can often have pitfalls further in. From the lack of socialising to simply struggling with online tech support, there are many reasons your employees might actually prefer and benefit from working in the office.
Opinion by " Jessica Cooper
15.02.2023
How the power of the community can drive business growth
Work can be satisfying and fulfilling, but persistent inequalities prevent many people from achieving their full potential and enjoying the same benefits and opportunities as their peers.
Opinion by " Nat Whalley
07.02.2023
How the power of the community can drive business growth
Gaming and cryptocurrencies — what future awaits us?
Like many industries, crypto - and by implication blockchain technology - were touted to revolutionise gaming. Whilst this disruptive potential has proved false for many areas of business, the coalescence of gaming and crypto is showing itself to be stronger than most.
Opinion by " Dmytro Prysiazhnyuk
02.02.2023
Gaming and Crytpo
Why the office still has a purpose (especially for Gen Z)
With the rise of hybrid working post-pandemic, many employees are now enjoying the flexibility of a part office, part home set-up. Yet, despite the benefits of such an arrangement, it would be foolish to write off the importance of the office in the future.
Opinion by " Nick Winter
30.01.2023
Why the office still has a purpose (especially for Gen Z)
Carbon offsetting cannot be the majority lever for the corporate world in the fight against climate change
In November 2021, 60% of the FTSE100 had pledged to eliminate their contribution to carbon emissions by 2050. This figure has since increased to over 80%. But while this presents itself as a positive trend, it is important for businesses to realise that the methods used achieve those targets have a seismic impact on how much change is actually implemented.
Opinion by " Mauro Cozzi
27.01.2023
Why ultra-light urban vehicles like Luvly offer the only viable future for electric cars
Electric cars are getting smaller – a lot smaller. Although the majority of U.S. cars now sold (namely SUVs and pickups) are reportedly the same size as WW2 tanks, a legion of light, sustainable vehicle manufacturers are helping accelerate the great downsize.
Opinion by " Max Lunn
26.01.2023
Luvly
We need to revolutionise business studies in the national curriculum
Ryan Williams is the cofounder of multimillion-pound social media agency KOMI Group. His entrepreneurial journey began as a bit of fun, making parody accounts on Twitter and Facebook. He quickly learned how to monetise his accounts and before long he founded what became KOMI Group with two like-minded social media creators. Within six years, leading the content team, he helped build the business into the industry leader it is today, working with some of the world’s most recognisable brands.
Opinion by " Ryan Williams
25.01.2023
AI isn't always bad news. Here's how to deploy it ethically.
It’s fair to say that AI gets a bad rep. It’s a powerful tool: and when used incorrectly or irresponsibly, can have far-reaching negative consequences. In the last few months alone, tech behemoths Microsoft and Meta have retracted AI models following legitimate safety and inaccuracy fears. But what if instead of simply retracting models because they are unsafe, these companies cleaned up their act and created ethical AI models from the get-go that could be used more safely?
Opinion by " Stefano Goria
24.01.2023
AI isn't always bad news. Here's how to deploy it ethically.
Are investors valuable board members?
Given the choice, I suspect most entrepreneurs wouldn’t opt to have an investor sitting on the board – investor directors (IDs) tend to just arrive with the money as part of the package. And it’s true that while some people make their way into VC from an operational background, many don’t (myself included). Being an investor is our career, and it makes sense that founders might have some suspicions around the expertise we have to offer, but IDs bring value, within some boundaries.
Opinion by " Will Gibbs
24.01.2023
Are investors valuable board members?
Five features every successful investment shares
Growing businesses that haven’t worked with private equity before are often nervous about raising investment. They worry their new investors will want to take over, or to run the business solely to deliver a short-term return.
Opinion by " Rowan Grobler
24.01.2023
Closing the digital skills gap amid the cost-of-living crisis
The shortage of available talent to keep pace with the growing number of roles that require digital skills was noticeable even before the pandemic. So, when businesses were forced to make the switch to digital in the face of distancing rules, many were left playing catch up.
Opinion by " Dr Julie Nugent
24.01.2023
6 Break-the-Rules mindsets to help you change the world
Elon Musk didn’t have to worry about whether anyone would buy a Tesla. Before he and his partners started building the first Tesla Roadsters, they’d already sold 100 of them – at a cool $100K each – for cash up front. That $10M in cash – in revenue, not investment; and in three weeks, no less! – provided Tesla’s founding team with hard evidence that they might be onto something promising.
Opinion by " John Mullins
23.01.2023

Maddyness Factory

The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.