Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
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Goodwill over greed: How Gen Z is redefining what it means to be an entrepreneur
As a serial investor and entrepreneur, I’m constantly on the lookout for changes in the market. My brain is programmed to scan for exciting trends, innovative ideas and seismic shifts in how startups work.
Opinion by " Roei Samuel
03.05.2023
Goodwill over greed: How Gen Z is redefining what it means to be an entrepreneur
The role leadership plays in relieving employee stress
Workplace stress in the U.K. is prevailing. According to Champion Health’s Workplace Health Report, “76% of employees report moderate-to-high or high levels of stress.” 73% say their workload is the top reason for their stress.
Opinion by " Indiana Lee
02.05.2023
The role leadership plays in relieving employee stress
How the tech industry can get DEI right
Greenwashing. Pinkwashing. Bluewashing. In the last few years, a whole new glossary of terms describing shallow displays of corporate virtue that aren’t backed up by action has appeared in the business world. Dubious emissions reporting, a sudden zeal for queer allyship during Pride, soul-searching blog posts and promises of change – we’ve witnessed all this and more in response to growing public awareness and concern around social issues.
Opinion by " Monica McCoy
01.05.2023
How the tech industry can get DEI right
Now is not the time for startups and businesses to compromise on purpose for profit
As the dust settles on our shrinking UK economy and growing global concerns, startups across the board are facing a well trodden fork in the road; why are we chasing profit, when we can, and should, shoot for purpose?
Opinion by " Abb-d Taiyo
28.04.2023
Now is not the time for startups and businesses to compromise on purpose for profit
Why a solid support network is key to avoiding overwhelm
Research has shown that entrepreneurship can be a lonely journey. Isolation was cited as one of the biggest entrepreneurial challenges in the Self-Employment Review carried out by Julie Deane, founder of the Cambridge Satchel Company. Although the majority of self-employed entrepreneurs reported that they would not go back into employment, 25% stated that they missed having colleagues.
Opinion by " Bethany Ainsley
27.04.2023
Why a solid support network is key to avoiding overwhelm
5 steps for building your founder profile to attract investors
A founder’s journey starts with an idea. A problem to be solved. And an innovative way to make that idea a reality. In the early stages of a business, it is this pursuit of innovation that propels a company forward. However, when it comes to seeking investment, it is no longer enough just to have a solution.
Opinion by " Kate Baldwin
26.04.2023
5 steps for building your founder profile to attract investors
How can businesses drive decarbonisation in their IT functions?
The impending climate crisis – combined with a healthy dose of investor, customer, and regulatory pressure – has catapulted sustainability to the top of the agenda for many decision-makers. As businesses seek to decarbonise operations, the IT function is an obvious place to start. After all, for many businesses that don’t manufacture or transport physical goods, IT is one of the biggest emitters of carbon.
Opinion by " Guy Long
26.04.2023
Don't complain about AI, take advantage of it
Thomas Kriebernegg, Managing Director & Co-Founder at App Radar, explores how ChatGPT and Generative AI can boost app marketing strategies
Opinion by " Thomas Kriebernegg
26.04.2023
Don't complain about AI - take advantage
Australia, a UK startup’s natural proving ground?
We hear all the time in the tech world about the importance of testing before entering new markets, getting to know your audience and user, product-market fit, the legalities of working in this new place, and all the other assorted details that go along with running a business.
Opinion by " Daniel Tjondronegoro
25.04.2023
Australia, a UK startup’s natural proving ground?
Barriers to implementation: 4 Reasons why your CRO strategy testing must change
As businesses around the world face up to a cost of living crisis that’s set to impact consumer spending for the foreseeable future, attention will invariably turn to conversion rate optimisation and the pursuit of retaining revenue streams. But is your firm’s CRO strategy as watertight as you’re led to believe? This article will explore four common reasons why your strategy testing may need to change.
Opinion by " Rebecca Barnatt-Smith
22.04.2023
Barriers to implementation: 4 Reasons why your CRO strategy testing must change
Privacy computing: why the best time to invest in the security and privacy of data in use is now
Privacy computing is an emerging technology that ensures data privacy and security while the data is being processed or used. In the current digital age, the amount of data being generated and processed is increasing exponentially. The need for privacy computing solutions is becoming more crucial than ever to ensure that sensitive information is protected from unauthorised access or misuse
Opinion by " Oleksandr Pukhalskyi
21.04.2023
Privacy computing: why the best time to invest in the security and privacy of data in use is now 21.04
Keep calm and HR on: Supporting employee mental health in the workplace
According to research from the Mental Health Foundation, one in six people in the United Kingdom experience mental health problems in the workplace. The foundation’s research also revealed that 12.7% of all sickness absence days are a result of mental health conditions. Additionally, it was revealed that better mental health support in the workplace can save UK businesses as much as £8B every year.
Opinion by " Donna L. Jefferson
20.04.2023
Keep calm and HR on: Supporting employee mental health in the workplace
Why sustainability should be a priority for startups and scaleups
Sustainability has become an increasingly important global issue in recent years. According to the European Commission, almost 60% of Europeans believe that it is one of the most pressing issues facing the world today.
Opinion by " Filippo Sanesi
19.04.2023
Why sustainability should be a priority for startups and scaleups
How a neurodivergent workforce can boost a company’s resilience
It’s thought 15–20% of people are neurodiverse, an umbrella term taking in conditions such as dyslexia, dyspraxia, social anxiety, ADHD, autism, dyscalculia, and Tourette’s syndrome.
Opinion by " Katy McGuinness
18.04.2023
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