Opinion

Maddyness opens its columns to gather advice and testimonials from the people leading the new economy. Learning from others, that's the ambition of this 'Opinion' section
Our selection All the Opinions
Opinion
05.06.2024
Redefining finance: How embedded finance is set to help banks to resume their original mission — to the benefit of startups and SMEs
Europe is in a lending crunch, and SMEs are bearing the brunt of it. Although SMEs make up the backbone of the European economy, accounting for a staggering 64.4% of EU employment, 73% of SMEs say they can’t even secure a meeting with their bank and that a quarter of all SMEs say that lenders don’t understand their business. There’s really a quite simple explanation to this – the typical SME isn’t the ideal loan candidate for the typical high-street bank, and hasn’t been for a long time.
Opinion
29.05.2024
Four tried and tested PR strategies for deep tech startup success
Deep tech describes technological innovations at the cutting-edge of science and engineering. These early-stage businesses often have the underlying potential to overcome major industry challenges, and even flip an entire space on its head if successful.
THE + READ
Why France's largest VC is government-owned
OPINION BY TIMOTHY MOTTE
8421
01.05.2024
REALISTIC OPTIMIST Why France's largest VC is government-owned
Timothy Motte is the founder of The Realistic Optimist, a weekly publication making sense of the globalised startup scene. In this piece, originally published by The Realistic Optimist he takes readers on a deep-dive into BPIFrance, the one-stop shop for French entrepreneurs.
THE + RECENT
Why the AI revolution hinges on effective data management
Artificial intelligence (AI) is on a significant hype curve. Worth more than £16.8 billion in the UK, the AI market is expected to grow to £801.6 billion by 2035. The use cases are almost endless, from enhancing medical diagnosis tools to fully automating repetitive tasks. But it takes more than just buying an off-the-shelf solution and expecting it to get to work straight away.
Opinion by Andrew Carr
17.07.2024
Andrew Carr
Beyond first-mover advantage: Unleashing the power of collaborative innovation
From the Wright brothers taking flight to Google revolutionising the internet, society has always been captivated by stories of pioneering "firsts". In the business world, being a first-mover has long been viewed as a powerful competitive advantage.
Opinion by Ellie Besley-Gould
16.07.2024
Beyond first-mover advantage: Unleashing the power of collaborative innovation
France's unseized impact VC opportunity
France's strides in green innovation are undeniable. Approximately 40% of last year's investments (€2.7B across 105 greentech operations) were directed towards climate tech. For perspective, that's €300M more than Germany’s investment in impact startups last year.
Opinion by Agate Freimane
11.07.2024
France's unseized impact VC opportunity
Embracing the duality of foundership
Founders are typically driven by a deep passion to solve a big, meaningful problem. From the moment the entrepreneurial journey begins, everything is about that mission, and any time not spent on it feels like time wasted. There’s a constant sense of urgency, a prevailing undercurrent of uncertainty, and we carry a heavy weight of self-expectation. This creates a hotbed for mental health challenges.
Opinion by Samantha Rosenberg
10.07.2024
Embracing the duality of foundership

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