Our selection
All the Decodings
The award-winning 2014 Pride in London #FreedomTo campaign was London Pride’s first-ever advertising campaign. The campaign prompted people to share their #FreedomTo messages on social media, with entries displayed on out-of-home screens across London, as well as on the side of buses as part of the London Pride event.
28.06.2024
A new report published by OVHcloud guides startups on how to optimise their cloud costs and what steps to follow when strategising their financial operations.
20.06.2024
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Mike Royston, Brian Pallas and Tristan Schnegg, Founding Partners at Collective Equity.
17.06.2024
The generative AI boom is set to accelerate digital transformation throughout a range of industries and breathe fresh life into a banking ecosystem that still struggles with overcoming legacy processes. With payments already a focal point for challenger banks and fintechs, GenAI can help to deliver efficiency on a broader scale.
14.06.2024
In the ever-accelerating race to automate customer service interactions, companies risk overlooking a vital component: empathy. While adding AI promises efficiency and scalability, it may inadvertently widen the chasm between the support customers desire and what companies actually deliver.
12.06.2024
Brite Payments recently announced a $60M raise. Maddyness heard from Dawn Capital’s General Partner, Josh Bell and Brite’s CEO and founder Lena Hackelöer to learn what really happens in the build-up to a deal of this size and what modern day funding truly looks like.
11.06.2024
In the earlier history of the internet, social media and eCommerce were two distinct entities. Now, with tech giants like Meta showing a rapidly expanding influence on the global eCommerce market, the two categories are becoming more closely entwined every year.
Decoding by
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Daniel Groves
22.05.2024
Carbon dioxide removal (CDR) will play an integral role in limiting the worst effects of climate change, and will be pivotal in helping businesses and governments in realising their net zero goals.
Decoding by
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Hans Westerhof
21.05.2024
Human resources (HR) can play a crucial role in improving the construction industry through various strategies and initiatives: George Mathew takes us on a deep dive into the what and the how.
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George Mathew
17.05.2024
There are many qualities in humans that we under-value or that we try to suffocate because they don’t fit with a rather narrow perspective on what has value and what doesn’t at work. For instance, until recently, any show of emotion in the workplace was considered unprofessional.
Decoding by
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Blaire Palmer
06.05.2024
Big tech is selling your private information to finance their extraordinarily expensive servers and train their AI. Simon Bain, AI expert and CEO at OmniIndex, believes that technology companies aren’t in fact looking to replace people like is often reported, but are instead looking to exploit us and the AI hype to harvest more private data on us than ever and sell it to the highest bidder.
Decoding by
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Simon Bain
25.04.2024
Consumer attitudes towards sustainability are changing. According to a 2022 survey, two-thirds of people in the UK now consider the environmental impact of what they buy. Nine in every ten believe it’s important for companies to ‘do social good’ and have a reputation for doing so, making ethical practices a key ingredient for business success.
Decoding by
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Andy Aitken
24.04.2024
No other European city compares to London in terms of volume of startup activity. Here’s the lowdown of the best London has to offer to founders
22.04.2024
A recent report from the CIPD revealed that for almost a third of organisations (32%), neuroinclusion is not a focus, with small businesses being the least likely to do so.
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Leanne Maskell
17.04.2024
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The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.
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