The bricks and mortar retail industry has, like many traditional industries, felt the hand of father time on its shoulder of late. The internet and new consumer devices have changed the way that we shop, so retailers have to change the way they engage, sell and support their customers. Tony Hughes looks at how some are adapting better than others.
21.07.2020
Smol, the detergent-to-your-door brand loved by more than a quarter of a million households, has raised £8M to continue its mission to shake up an industry that has barely innovated for a century. The Series A funding round was led by Balderton Capital with participation from JamJar Investments and is being announced fresh off the back of smol releasing its first ever fabric conditioner.
21.07.2020
When should a startup begin planning for growth? The answer is now. The unconventional truth is that a startup should very rarely be acting out of survival and living from one sale to the next or from one month to the next.
21.07.2020
“Why aren’t we diverse?” Amir Kabel, Director of Diversity and Inclusion at Burberry, asked during a webinar about the same topic. “There’s a clear business case - profitability, retention of talent and higher innovation. We need to be comfortable with feeling uncomfortable when we talk about race. We need to be honest that inequalities exist in societies.”
21.07.2020
One way in which brands have overcome and utilised the lockdown restrictions is with Augmented Reality (AR) campaigns, providing consumers with innovative, engaging experiences, and involving them in their narrative in a way that was not previously possible. David Ripert CEO of Poplar, a leading 3D and AR creative platform, as well as President of the AR & VR Association, has created a list of his top ten AR campaigns in response to COVID-19.
21.07.2020
Have you ventured into central London lately? It’s a far cry from the vibrant, bustling hub it was before lockdown. There are fewer tourists, fewer shoppers and, notably, fewer city workers as many workplaces remain closed and people continue to work from home. But for how long? In light of PM Boris Johnson's latest announcement, perhaps not very long at all.
20.07.2020
Barcelona-based facial-recognition firm Herta has leveraged its technology to monitor compliance with coronavirus behavioural restrictions, earning it the European Commission's COVID-19 Response Seal of Excellence.
20.07.2020
Marketers have always battled for consumer attention, but this has become overwhelming due to the sheer amount of content available online. Geri Ruci, a marketing analyst at Posito, looks at the challenges brands face when trying to do the right thing.
20.07.2020
In the ever-growing investment landscape, funds are multiplying and diversifying, and for startups there is more to raising investment than the money and the media moment. With #QVCS Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today we interview Amir Kazmi, Director and CEO of Innvotec and discuss the Female Ventures Fund.
20.07.2020
Every week, Maddyness brings you MaddyCrowd revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
18.07.2020
Cleo McGee both investigates and ignites the debate of how feminism is instructive in bringing about good leadership skills and qualities. As a word 'Feminism' brings about a great deal of emotion and provokes thought in people, here Cleo illustrates her thoughts on navigating it.
17.07.2020
What obligations and responsibilities do employers have towards their employees while they're working from home and what does the law say they should be doing to guarantee their wellbeing? Maddyness met Alexandre Long, co-founder and Managing Director of Agilea, experts in ergonomy to find answers.
17.07.2020
COVID-19 has given certain startups the ability to accelerate their business models and Buveur is one of them. We wanted to get to know the product and the founders behind this single serve drinks phenomenon. Here we speak to Co-founder Rob Wallis on his journey so far, how Buveur came to be and his perseverance and dreams for the future of this growing brand.
17.07.2020
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
17.07.2020