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ARTICLES DE “David Johnson”
Marna, a bold new Iced Tea brand crafted in London
As part of our quick founder questions series – or QFQs – we spoke to Tristan Flint, cofounder of Iced Tea brand Marna about squeezing lemons, crafting an authentic iced tea brewed with real tea, going viral and being listed in Soho House.
Portfolio par " Tristan Flint
04.10.2024
Marna, a bold new Iced Tea brand crafted in London
Real fruit and real indulgence, meet Pukpip
As part of our quick founder questions series – or QFQs – we spoke to Zara Godfrey, founder and managing director of Pukpip about the rise of permissible indulgence, shipping logistics and upcycling bananas.
Portfolio par " Zara Godfrey
03.10.2024
Real fruit and real indulgence, meet Pukpip
Brands, you need to be looking for the micromoments
Culture is currency right now. It’s how brands are gaining relevancy, winning loyalty and building longevity. But if you wait for trends to emerge you’ll have missed the moment. Look at how fast Skims moves, partnering with Jude Bellingham just days before the start of this summer’s Euros. Or tapping Bridgerton star Nicole Coughlan to lead its campaign as the latest series dropped.
Opinion par " Steve Pearce
03.10.2024
How “Emerged” startups are changing the investment geography map
Since the end of the 20th century, the countries of Central and Eastern Europe (CEE), the Balkans, the Baltics, and the South Caucasus have come a long way from almost nothing to what we can now call “emerged” economies. Despite hardships and limited resources, these countries have brought up fantastic tech professionals and startup founders known to be behind unicorns such companies as OpenAI, Grammarly, Miro, Flo, and Revolut.
Opinion par " Oksana Fedorova
03.10.2024
How “Emerged” startups are changing the investment geography map
The risk of satellite collisions is overstated – but that doesn’t mean we shouldn’t care
At present, there are about 10,000 spacecraft encircling the Earth at altitudes of up to 2,000 kilometres. That isn’t very many, given the size of the Earth’s orbit, but the number is increasing all the time. Concerns have been raised that these satellites could collide. And – due to the Kessler effect – if they do, then the debris might collide with other debris, prompting a chain reaction that puts all satellites at serious risk.
Opinion par " Bogdan Gogulan
02.10.2024
The risk of satellite collisions is overstated – but that doesn’t mean we shouldn’t care
The pertinence of VC secondaries
Before understanding venture capital (VC) secondaries, one has to grasp the private equity (PE) type. What PE secondaries put in place more than a decade ago shape how VC is going about it today.
Opinion par " Alexandre Covello
En partenariat avec The Realistic Optimist
02.10.2024
The pertinence of VC secondaries
DrDoctor, shifting how you interact with the NHS
As part of our quick founder questions series – or QFQs – we spoke to Tom Whicher, CEO and cofounder of DrDoctor about funding, revenue, joining the dots in the patient pathway and the need to be adaptable.
Portfolio par " Tom Whicher
01.10.2024
DrDoctor, shifting how you interact with the NHS
Making the Internet Safe
The internet has evolved way beyond the metaphorical ‘global village square’. New platforms and networks have connected, entertained, and protected communities in ways no one could have imagined in the days of dial-up.
Opinion par " Ryan Shaw
01.10.2024
Making the Internet Safe
Vertical gardening from your home with Garden Stack
As part of our quick founder questions series – or QFQs – we spoke to Daniel Matthews-Ferrer, founder of Garden Stack about giving people a break from technology by bringing nature into your home.
Portfolio par " Daniel Matthews-Ferrer
30.09.2024
Vertical gardening from your home with Garden Stack
Justice for pennies: the surprising catalyst for social change no one is talking about
Forget self-driving cars or artificial general intelligence. The next seismic shift in society could come from an unexpected quarter: the courtroom.
Opinion par " Dawid Robert Kotur
30.09.2024
Justice for pennies: the surprising catalyst for social change no one is talking about
Mastering go-to-market with the VC made by founders, for founders
The success of a go-to-market strategy is pivotal for early-stage startups – and working with an investor that understands the rollercoaster of being a founder can make it even better.
Portfolio par " Philippe Klitzing
30.09.2024
Mastering go-to-market with the VC made by founders, for founders
How to tell you are losing product market fit (and how to get it back)
There are plenty of resources to help founders obtain product market fit: that sweet spot where a product has the vision, customer engagement and scalability to meet the needs of a well-defined target market, generating strong demand and sustainable growth.
Opinion par " Edward Keelan
30.09.2024
How to tell you are losing product market fit (and how to get it back)
Carve, training the next generation of AI-powered assistants
As part of our quick founder questions series – or QFQs – we spoke to Fiona Young, founder of Carve about progression opportunities for executive assistants, becoming an expert at AI for everyday work productivity and getting on the the road to owning your destiny.
Portfolio par " Fiona Young
28.09.2024
Carve, training the next generation of AI-powered assistants
Application of AR/VR in phygital marketing campaigns in consumer retail
As consumers’ expectations for brand offerings rise, marketers are turning to innovative strategies to stand out. One such approach is the use of phygital brand campaigns, which blend physical and digital elements with technologies such as augmented reality (AR) and virtual reality (VR).
Tools par " Svetlana Stotskaya
28.09.2024
Application of AR/VR in Phygital Marketing Campaigns in Consumer Retail 28.09
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