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ARTICLES BY “David Johnson”
Meet Wondercraft: the first audio studio for creators
As part of our quick founder questions series - or QFQs - we spoke to Oskar Serrander, cofounder of Wondercraft about democratising audio creation, recent investment news and why simplicity is key for a great working culture.
Portfolio by " Oskar Serrander
20.02.2024
Visual noise and real information: how to stay on brand in 2024
As 2024 starts, Hugo Timm, Senior Creative at Frontify takes a look at the creative landscape of brands to see things that will go, things that are here to stay, and reflects on a way to embrace it all
Opinion by " Hugo Timm
20.02.2024
Visual noise and real information: how to stay on brand in 2024
How to encourage employees to make mistakes, confidently
Unlike in the movies, mistakes happen. Many projects are launched with the best intentions and end up missing the mark. I remember being told a story about a young leader who tabled his resignation after a project went wrong, costing the organisation $2M. His boss smiled at the resignation letter on his desk and replied: “Why should I let you go, when I have just invested $2M in your education?”.
Tools by " Frank Devine
19.02.2024
Europe’s largest climate tech hub, a profile of Sustainable Ventures
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Andrew Wordsworth, co-founder and Managing Partner of Sustainable Ventures, Europe’s largest climate tech hub.
Portfolio by " Andrew Wordsworth
19.02.2024
Europe’s largest climate tech hub, a profile of Sustainable Ventures
Understanding the risks of public Wi-Fi and how to stay protected
Wi-Fi in public places has become integral to our daily lives in an interconnected world. In coffee stores, airports, or department stores, getting free net access on the pass is basically accessible. However, with this convenience comes the qualitative risks that most users require for privacy.
Tools by " Kelly Mason
17.02.2024
Understanding the risks of public Wi-Fi and how to stay protected
Drug safety, cruelty-free testings and mushrooms in this week's MaddyMoney
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
News by " Maddyness UK
16.02.2024
MaddyMoney
How to build an employer brand on LinkedIn which sells
A strong employer brand is a powerful tool for talent attraction and retention which reduces hiring costs. It tells job seekers about your company’s mission, values and culture. As a result, companies with compelling employer branding are more likely to find individuals whose preferences match what the company offers from the outset, and thus are more likely to stick around as a result.
Tools by " Molly Johnson-Jones
15.02.2024
How to build an employer brand on LinkedIn which sells
Why you should trust your employees to work more flexibly
Every single person at your company would benefit from the ability to work flexibly. Memories of the pandemic may have forged a connection between remote work and stress, but when implemented thoughtfully, it can be leveraged to everyone’s benefit.
Opinion by " Kayla Ihrig
15.02.2024
Why you should trust your employees to work more flexibly
How the many faces of AI can improve B2B efficiency
Little over a year has passed since the introduction of ChatGPT changed the trajectory of AI, disrupting the entire tech space. With an increasing number of products and services set to adopt the technology, the global AI market is set to grow to $2T by 2030. But with all the excitement and sci-fi predictions, there is a tendency to overlook the practical impact that AI can have on businesses.
Opinion by " Ritam Gandhi
14.02.2024
How the many faces of AI can improve B2B efficiency 14.02
Make your money make money with Chip
As part of our quick founder questions series - or QFQs - we spoke to Alex Latham, co-founder of Chip about making saving money easier, macro-trends and being one of Europe's most crowdfunded businesses.
Portfolio by " Maddyness, with Chip
13.02.2024
Make your money make money with Chip
How to tackle software pricing in 2024
2023 was another unpredictable year for the software landscape, forcing business leaders to focus not only on revenue growth, but also profitability. One of the key levers for achieving both is getting pricing right, which will not only deliver a good value proposition to customers, but also ensure good margin performance.
Opinion by " Griffin Parry
13.02.2024
How to tackle software pricing in 2024
Social Engineering Attacks: protecting your small business from human manipulation
Thanks to modern technological advancements, small businesses can level the playing field with larger organisations. With access to data storage, analytics, and automation tools, small-business owners can effectively run their companies and reduce the amount of manual labour required.
Tools by " Indiana Lee
13.02.2024
Social Engineering Attacks: protecting your small business from human manipulation
Backing legendary consumer founders, a profile of Origins
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Salomon Aiach, cofounder and General Partner at Origins.
Portfolio by " Salomon Aiach
12.02.2024
Backing legendary consumer founders, a profile of Origins
How bosses can motivate an unmotivated team
As a startup, you know the importance of people, with each and every one having an important and pivotal role to play in helping your business thrive, grow and stand out from your competitors. But what do you do when one (or more) of them aren’t motivated, when they’ve lost their mojo?
Tools by " Debra Corey & Ken Corey
12.02.2024
How bosses can motivate an unmotivated team
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