Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
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Maddyness UK
01.03.2024
Recently, a new brand I’m associated with conducted an attribution study that returned a puzzling result. It had asked its customers where they had heard of the brand (which was relatively new), and a good-sized chunk of the respondents said they saw it on YouTube. However, the brand had never advertised on YouTube, nor had its products been reviewed in any substantial numbers on the platform.
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Jonathan Trimble
28.02.2024
From holographic concerts to immersive exhibitions, entertainment has become more accessible, wide-ranging, and innovative than ever before – but as we look towards the next phase of technology’s disruption, with artificial intelligence developing at an unprecedented speed, a critical and contentious question arises: is technology changing the world of entertainment for better or worse? And what does its future hold?
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Gavin Poole
27.02.2024
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Max Samuel, General Partner at SNÖ Ventures.
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Max Samuel
26.02.2024
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Dr. Gesa Miczaika, General Partner at Auxxo Female Catalyst Fund.
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Dr. Gesa Miczaika
26.02.2024
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
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Maddyness UK
23.02.2024
I often get asked what a brand is. We all know the typical answer: a set of attributes, design and other associations that identify a company’s goods and services as distinct from others. But a better definition is this: a brand is money. It is a license to charge more, grow market share, forestall competitors, expand into new products and services, and weather downturns better than the competition.
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Jonathan Trimble
21.02.2024
As part of our quick founder questions series - or QFQs - we spoke to Oskar Serrander, cofounder of Wondercraft about democratising audio creation, recent investment news and why simplicity is key for a great working culture.
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Oskar Serrander
20.02.2024
As 2024 starts, Hugo Timm, Senior Creative at Frontify takes a look at the creative landscape of brands to see things that will go, things that are here to stay, and reflects on a way to embrace it all
20.02.2024
Unlike in the movies, mistakes happen. Many projects are launched with the best intentions and end up missing the mark. I remember being told a story about a young leader who tabled his resignation after a project went wrong, costing the organisation $2M. His boss smiled at the resignation letter on his desk and replied: “Why should I let you go, when I have just invested $2M in your education?”.
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Frank Devine
19.02.2024
With #QVCS, Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we speak to Andrew Wordsworth, co-founder and Managing Partner of Sustainable Ventures, Europe’s largest climate tech hub.
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Andrew Wordsworth
19.02.2024
Wi-Fi in public places has become integral to our daily lives in an interconnected world. In coffee stores, airports, or department stores, getting free net access on the pass is basically accessible. However, with this convenience comes the qualitative risks that most users require for privacy.
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Kelly Mason
17.02.2024
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
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Maddyness UK
16.02.2024
A strong employer brand is a powerful tool for talent attraction and retention which reduces hiring costs. It tells job seekers about your company’s mission, values and culture. As a result, companies with compelling employer branding are more likely to find individuals whose preferences match what the company offers from the outset, and thus are more likely to stick around as a result.
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Molly Johnson-Jones
15.02.2024
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