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ARTICLES DE “David Johnson”
How startups get out of survival mode and into growth mode
When should a startup begin planning for growth? The answer is now. The unconventional truth is that a startup should very rarely be acting out of survival and living from one sale to the next or from one month to the next.
Tools par " Joe Procopio
21.07.2020
Diversity and exclusion in the startup ecosystem
“Why aren’t we diverse?” Amir Kabel, Director of Diversity and Inclusion at Burberry, asked during a webinar about the same topic. “There’s a clear business case - profitability, retention of talent and higher innovation. We need to be comfortable with feeling uncomfortable when we talk about race. We need to be honest that inequalities exist in societies.”
News par " Tal Imagor
21.07.2020
Preparing your team for the return to office life
Have you ventured into central London lately? It’s a far cry from the vibrant, bustling hub it was before lockdown. There are fewer tourists, fewer shoppers and, notably, fewer city workers as many workplaces remain closed and people continue to work from home. But for how long? In light of PM Boris Johnson's latest announcement, perhaps not very long at all.
News par " David Morel
20.07.2020
COVID-19 safety requirements may give facial recognition a lifeline
Barcelona-based facial-recognition firm Herta has leveraged its technology to monitor compliance with coronavirus behavioural restrictions, earning it the European Commission's COVID-19 Response Seal of Excellence.
Portfolio par " Nick Finegold
20.07.2020
Navigating the conflicting ideologies of brand activism
Marketers have always battled for consumer attention, but this has become overwhelming due to the sheer amount of content available online. Geri Ruci, a marketing analyst at Posito, looks at the challenges brands face when trying to do the right thing.
News par " Geri Ruci
20.07.2020
What do Feminist principles and good leadership skills have in common?
Cleo McGee both investigates and ignites the debate of how feminism is instructive in bringing about good leadership skills and qualities. As a word 'Feminism' brings about a great deal of emotion and provokes thought in people, here Cleo illustrates her thoughts on navigating it.
Tools par " Cleo McGee
17.07.2020
Buveur: How premixed single serve cocktails became cool
COVID-19 has given certain startups the ability to accelerate their business models and Buveur is one of them. We wanted to get to know the product and the founders behind this single serve drinks phenomenon. Here we speak to Co-founder Rob Wallis on his journey so far, how Buveur came to be and his perseverance and dreams for the future of this growing brand.
Portfolio par " Cleo McGee
17.07.2020
The workspace experience: interview with Kursty Groves
With the rise of co-working, design-forward spaces are tantalising businesses with their plants, neon slogans, break-out spaces -- some of which more closely represent living rooms (billiard rooms, even, with their pool, fußball and ping pong tables) than they do the typical office. Workplace consultant, author and ‘Space Coach’, Kursty Groves explains more.
News par " Ella Bowman
16.07.2020
Car subscription company Drover announces £20.5M in funding
Today Drover, the European leader in car subscriptions, announces a £20.5M investment. The investment has been co-led by new investors Target Global, RTP Global and Autotech Ventures. Additional new investors are Channel 4 Ventures and Rider Global. Existing investors Cherry Ventures, BP Ventures, Partech, Version One and Forward Partners also participated in the round. 
News par " Maddyness
16.07.2020
How shared workspaces can help startups fight the good fight in a new-normal world
Huckletree is a pioneer of co-working in the UK and has experienced continuous growth since its opening in 2014. With COVID-19 being the latest threat to an industry notoriously plagued with concerns, Gabriela Hersham, Co-Founder and CEO shares her insight and expertise about how workspaces can best support and stimulate UK tech startups following the coronavirus pandemic.
Tools par " Gabriela Hersham
16.07.2020
5 ways content and design can complement each other
If you own a company and have been trying to get your brand’s message across to your audience, you’re probably aware of how short the average attention span of your visitors is getting. Converting visitors to customers has thus become a challenge and the cornerstone of the consumer journey.
Tools par " Nelly Thomas & Shawn Lee
15.07.2020
COVID-19: Interview with Julia Kessler, Co-Founder of Nix & Kix
Nix & Kix offers all natural, low calorie, sugar free vegan adult soft drinks with a Cayenne kick. Maddyness spoke with Julia Kessler, Co-Founder and Head of Sales and Operations to understand how the company has coped during the COVID-19 pandemic and what the future holds.
Portfolio par " Maddyness
15.07.2020
How the travel industry can use social media to stay relevant in and beyond a crisis
Social media is a tricky world to navigate for brands at the best of times, but especially hard during COVID-19. What makes social media the powerhouse that it can be for a brand? What are the rules that brands and startups should be following? We broke it down for you by speaking to an expert.
News par " Cleo McGee
15.07.2020
Finding and growing B2B dragons with Nauta Capital
In the ever-growing investment landscape, funds are multiplying and diversifying, and for startups there is more to raising investment than the money and the media moment. With #QVCS Maddyness profiles different funds to give founders and entrepreneurs the information they need to choose the right investor. Today we interview Carles Ferrer, General Partner at Nauta Capital.
Portfolio par " Carles Ferrer
15.07.2020
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