If you want customers, focus on useful over flash. I just launched the most boring MVP of my career. Admittedly, it was boring on purpose, but even I was shocked at how vanilla the results were. It’s OK though, because even though the MVP was dull as shit, it was also useful as hell. At this early stage, useful is all I care about.
Tools par
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Joe Procopio
22.11.2020
Every week, Maddyness brings you MaddyCrowd, revealing our selection of projects available on crowdfunding platforms. Here's this week's selection.
21.11.2020
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
20.11.2020
2020 involved a whole lot more rapid innovation than anyone was expecting, with almost every team in every organisation having to find ways to do more work ‘virtually’ through digital networking.
20.11.2020
Starting a business is perhaps on everyone's bucket list. The pure limitless opportunity, control, and sense of freedom that the idea embodies make the prospect so attractive. Of course, the promise of financial abundance, too, sweetens the deal. But with the world still reeling from the effects of COVID-19, is starting a business still as attractive an option as it used to be?
20.11.2020
Dan Simmons, founder of UK launch accelerator for early stage founders, Propelia, discusses the changing funding ecosystem for startups and early stage founders and looks at how the investment world is keeping pace with a more purposeful business ecosystem.
Opinion par
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Dan Simmons
19.11.2020
Diversity and inclusion are a crucial part of innovation, technology, and the startup ecosystem. So why is investment, support and self-sustainability among minority-led startups in the UK still lagging?
Opinion par
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Simon Lovick
19.11.2020
With many companies offering similar work, similar progression opportunities and a similar level of job satisfaction, the challenge has always been how to entice the most talented staff - especially those who are just entering the workforce, fresh with ambition and an understanding of newer, emerging technologies.
News par
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Lucy Minton
19.11.2020
This week, Caroline Franczia, founder of Uppercut-First, compares your typical sales cycle to a foreboding sense of déjà vu. Do you feel like you’re living the same day over and over again – and do your customers as well? It’s 2020, and you can do better than that. To help you avoid a dysfunctional process and offer a customer cycle instead, Caroline has called upon no other than the exceptional Mary Poppins.
News par
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Caroline Franczia
19.11.2020
Every week, Maddyness looks at the good, the bad and the ugly in climate change news. Today, we document the typhoons decimating parts of Southeast Asia, as well as green tech and innovation coming out of Mato Grosso (Brazil), Silicon Valley, and Arsenal football club.
Decoding par
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Florence Wildblood
18.11.2020
Have you got a BIG idea or early stage startup that can change the world for the better? Does it have the potential to make money and have a positive social impact?
18.11.2020
Pandemic and the quarantine lockdown that followed have entirely changed our values and the way we relate to others and the world around us. Along with the shift in our morals, we are experiencing a strong need for meaningful connections and a growing attachment to others.
Portfolio par
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Lidia Vijga
18.11.2020
Maddyness speaks to talent advisor-turned-founder Romanie Thomas about the gender gap in the workplace – and the change in approach needed to tackle it. Is freedom and flexibility the key for companies and employees?
Portfolio par
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Florence Wildblood
18.11.2020
Onfido, the global identity verification and authentication company, has announced a strategic partnership with Voi Technology, the U.K.’s number-one e-scooter operator, to support the leading European operator in verifying the identity and age of riders as Voi expands its pilot programs throughout the UK.
17.11.2020
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